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Quentin BajanQB

Quentin Bajan

SEA and SMA Strategy Consultant

€600/day
3 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Quentin

After 5 years in a digital acquisition agency, in roles from paid media consultant to Team Leader, I joined the freelance world.

My experience:

- Operational management for over 80 clients, with 15 million euros invested in SEA, SMA, and Programmatic.
- Technical, strategic, and support interventions on almost 200 clients.
- Campaign management on Google Ads, Microsoft Ads, Facebook Ads, LinkedIn Ads, Display & Video 360, Outbrain, Taboola, Yahoo, Snap Ads, Tik Tok Ads.

My missions:

- Advertising account audits
- Operational campaign management.
- Tracking implementation.
- Strategic support.
- Development plan creation.
- Training.

So whether it's for supporting your teams or managing your campaigns with an ROI or Branding objective, don't hesitate to send me a message on Malt!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Lacoste
    Performance Media Manager
    March 2023 - March 2025 (2 years)
    Ensure the best digital performance media investments to help the brand reach the growth and profit targets on lacoste.com websites by establishing and implementing channel strategies in line with marketing and business objectives.
    • Responsible for the direct management of US & Canada markets
    • Responsible of the global monitoring of the traffic KPIs, ROAS performance and budget allocation.
    • Work closely with marketing agencies to oversee daily channel activities, including execution, strategy development, testing, budget allocation, and optimization
    • Work closely with e-commerce teams, Digital wholesale, Marketing & Paris HQ digital marketing teams on topics related to traffic acquisition.
    Traffic Acquisition Web Marketing Strategy Digital Marketing Consultant Search Engine Marketing (SEM) Performance Marketing
  • Junto France
    Team Leader - Paid Search & Social
    CONSULTING AND AUDITS
    February 2022 - October 2022 (9 months)
    1. 70% on team management:

    - Team animation and supervision Reporting management (daily, weekly, monthly, quarterly) One to One (weekly, monthly, annual)

    - Participation in weekly, monthly, and quarterly management meetings

    - Analysis, monitoring, and intervention on the team's portfolio Strategic support for the team

    - Supporting the team with client management (performance issues, client relations...)

    - Team skill development: onboarding, training

    - Participation in process and quality improvement in partnership with the quality director

    - Participation in team recruitment: practical case review, interviews

    2. 30% on account manager tasks:

    - Routine management of Search Marketing campaigns (Google AdWords, Bing Ads, etc.);

    - Routine management of Paid Social campaigns (Facebook Ads, Twitter Ads, LinkedIn Ads, Snap Ads, Pinterest Ads...);

    - Management and monitoring of SEO projects (Search Engine Optimization);

    - Management of online advertising budgets by improving the return on investment of various campaigns

    - Performance analysis using tools and customized reports

    - Client upsell realization

    - Continuous monitoring of new advertising tools.
    Google Analytics Google AdWords AdWords Training SEA Facebook Ads Facebook Advertising Mobile Application Snapchat Snapchat Ads TikTok Ads Native Ads Native Advertising
  • ORIXA MEDIA
    Paid Media Consultant
    CONSULTING AND AUDITS
    January 2018 - December 2021 (3 years and 11 months)
    Île-de-France, France
    - Management and optimization of Paid Search campaigns (Google Ads & Bing Ads), RTB (Display & Video 360), Social Ads (Facebook, Twitter, LinkedIn), and Native Ads (Outbrain, Yahoo! Gemini, Taboola...).
    - Provide quality and proactive customer support.
    - Analysis and synthesis of data (Google Analytics), report writing, and strategy definition in line with client objectives.
    - Intervention in the management of Facebook, Criteo campaigns, or other advertising platforms like Adexchange.
    - Training for agency clients (Orixa Media is an approved training center).
    Google AdWords SEA Facebook Facebook Ads Facebook Marketing Google Analytics Display Retargeting Youtube Ads youtube

Reviews

4.4

Out of 3 ratings

F

Fanny

L'atelier by TDF

Reviewed on 3/2/2023

Thank you Quentin for our collaboration.
OlivierO

Olivier

PLANDRONE

Reviewed on 1/20/2023

Quentin is THE ideal person I was looking for to help me optimize my Google Ads campaigns. He managed to transform my account to perform very effectively. He is very available, super professional, and also extremely pleasant and pedagogical.

Recommendations

FU
Antoine CoqueletAC
FU
Former user and 2 other people have recommended Quentin

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Education

  • Digital Marketing and Data Analytics, Marketing
    IIM - Institute of Internet and Multimedia
    2018
    Digitale Marketing and Data Analytics, Marketing
  • Digital Marketing and Data Analytics, Marketing
    EMLV - Léonard de Vinci School of Management
    2018
    Digital Marketing and Data Analytics, Marketing

Skill set

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