Priscillia D.

• Development and deployment of communication and marketing strategy and tools: support in writing the Brand strategy and messaging platform

• Production of communication tools: writing articles, newsletters, managing the Instagram and LinkedIn page, and writing the editorial calendar.

• Deployment of the brand platform: harmonization and development of graphic creations, brand outreach, brand image monitoring, guarantor of brand identity internally and externally.

• Development of strategic axes: brand awareness activation within a defined budget, development of prescription axes (influence, social media strategy, etc.), monitoring and evaluation of operations.

• Execution of communication campaigns: communication plan, budget adherence, partnership search, editorial strategy, performance analysis, event organization, support for press relations.

• Development and deployment of communication and marketing strategy and tools: support in brand strategy and messaging platform, management of service offering marketing, contribution to the development of product and service pricing.

• Production of communication tools: creation and management of newsletters, management of the Instagram page and campaign strategy, audience moderation and analysis, design of B2B and B2C communication and marketing materials.

• Coordination of communication plan actions: management of service providers and advertisers, collaboration with different internal departments.

• Development and monitoring of communication and marketing actions: concise presentations of new launches, product performance monitoring, data analysis via KPIs, behavioral and purchasing journey studies, competitive intelligence.