Polina Volosovets

• Built full brand identity and visual strategy from the ground up: logo, brand guidelines, color systems, typography, business cards, letterheads, and presentation templates • Designed and developed company website (desktop & mobile versions) • Wrote and optimized website copy, including SEO-focused content • Wrote SEO articles to support website promotion and organic traffic growth • Created custom itinerary designs and travel presentation materials • Designed social media templates and carousel content • Collaborated with the marketing team to create ad creatives for paid campaigns (Meta/Google Ads) • Managed and designed LinkedIn presence for company leadership • Wrote content for social media and marketing materials • Designed and built a subscription-based private membership club, including video lessons, PDF materials, chat, webinars, and an activity calendar • Designed and assembled a full video course (video lessons, PDF workbooks) on a course platform

• Developed full brand identity and brand strategy for clients: logo design, guidelines, visual systems • Designed and built websites for small business clients • Wrote SEO articles and website copy to support clients' organic traffic growth • Collaborated with marketers to produce ad creatives for social media and paid campaigns • Designed social media visuals, templates, and carousels for multiple clients across industries • Created content plans and content strategies tailored to each client's brand and audience • Wrote texts for social media, websites, and marketing materials • Designed and assembled online courses and membership clubs (video lessons, PDF materials, chat, webinars) on course platforms • Managed end-to-end client projects from concept to final delivery

• Developed the restaurant's visual identity: brand colors, signature symbols, and overall visual style • Curated tableware, staff uniforms, and interior visual details to maintain a consistent brand aesthetic across all customer touchpoints • Designed graphic materials, including menu design and promotional visuals • Managed social media accounts, including content planning, content creation, and posting schedule • Handled customer inquiries and reservation requests through social media channels • Produced and edited video content, including behind-the-scenes footage • Wrote copy for the website, social media posts, and menu descriptions • Prepared marketing materials and promotional content for the restaurant's brand • Prepared responses to press inquiries on behalf of the restaurant • Managed team operations, hiring, and scheduling