Pierre-Yves B.

Digital project manager & web developer with over 20 years of experience, I support companies and entrepreneurs in their digital transformation — from strategy to go-live.

My playground: showcase and e-commerce websites (Shopify, PHP/MySQL, WordPress), custom web applications, UX/performance audits, and digital consulting. I work on both build-from-scratch projects and optimizing existing ones.

SEO & GEO Expertise (Generative Engine Optimization): beyond classic natural referencing (technical, on-page, linking, performance), I master new AI search engine optimization strategies (ChatGPT, Perplexity, Google AI Overviews). Being visible on Google is no longer enough — your brand must also be cited and recommended by AIs. I support you on both fronts.

What sets me apart is a rare dual expertise: technical and commercial. I code, I structure, but I also understand business stakes, conversion, and brand positioning. Each project is approached with a pragmatic eye: what will truly serve your business?

Multicultural background (Europe, North Africa, Middle East, Pacific) that has taught me to adapt quickly, communicate clearly, and deliver in various contexts. Bilingual French/English, comfortable in an international environment.

Areas of intervention:

Website creation and redesign · E-commerce & Shopify · Technical SEO & GEO · Digital project management · UX audit and conversion optimization · Training and technical support · Digital branding and communication materials

Passionate about generative AI, cybersecurity, and outdoor sports — when the project allows, it shows in the quality of work.

Available for one-off or recurring missions, remote or in-person.

Pierre-Yves