Pierre Plissonneau

Some B2B SMEs had someone internally to handle web and marketing – then that position was not renewed. The website is aging, LinkedIn is silent, leads still come by word-of-mouth, but it's dwindling.

This is exactly the profile of companies I work with.

I work on a part-time basis – a few half-days per month – to do what an internal web manager would do: manage the strategy, animate content, monitor SEO, evolve the website, measure what generates contacts. Without the constraints of recruitment, without long-term commitment.

My way of working: before touching the website, I start by identifying your real competitive advantages. What truly sets you apart from your competitors? In which niche markets can you establish yourself? From there, I build the SEO positioning in your service area, communication channels, and content that attracts the right prospects. Blog, LinkedIn, newsletters – each piece of content is designed to showcase your achievements and radiate your expertise to your target audience.

Since 2012, I have been supporting Nantes-based B2B SMEs – trade, industry, technical services. My longest-standing client has multiplied their web leads in markets they didn't address before.

When the website itself became a hindrance – too heavy, too complex to administer, poorly ranked – I manage the redesign from A to Z: architecture, performance, accessibility, SEO integrated from the start. All without you having to manage the technical back-and-forth.

I also create WordPress showcase websites and PrestaShop B2B e-commerce websites. And since 2025, I carry out certified RGAA audits from Access42.

Based in Nantes, I work locally or remotely.

If you are looking for someone who understands your business before touching your website – we can talk about it.