Freelancer profile translated to English.

Description

For 9 years, I have been supporting global tech brands (Meta, Spotify, PayPal, Pinterest) in their local development, B2B or B2C, in France, but also in Italy, Spain, and Benelux. From the development of a strategic marketing plan to the monitoring of campaigns (digital, social, TV, radio, OOH) and the optimization of KPIs, including budget allocation and agency/supplier management, I am used to being the reference contact point for all marketing topics in a market. After many years within these brands that we all use almost daily, I wish to open myself to other opportunities.

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

Pinterest
Country Marketing Manager - B2B - FR, IT, ES
SOCIAL NETWORKS
July 2021 - January 2023 (1 year and 6 months)
Paris, France
● Built and executed the strategy for everything B2B on the 3 markets: media campaigns, content, partnerships
● Localized global marketing campaigns to raise awareness and consideration of Pinterest ads solutions
● Conceptualized and managed Pinterest’s presence to industry events: Hub Forum, Paris Retail Week,
Spotify
Consumer Marketing Manager
ENTERTAINMENT AND LEISURE
June 2019 - December 2020 (1 year and 6 months)
France
●Took Spotify to the #1 audio streaming platform in France
●Installed the brand in France & Benelux through strong social media strategy
●Launched marketing campaigns for Spotify original podcasts: L'Employé, Le Nuage, Sara
●Adapted global brand and product marketing campaigns to the FR, BE and NL markets
PayPal
Marketing Manager France
E-COMMERCE
January 2017 - July 2019 (2 years and 6 months)
Paris, France
● Created Marketing plan and managed budget to develop acquisition and activation
● Built efficient partnerships with top-loved brands: Auchan, AliExpress, Airbnb
● Managed the marketing launch for new PayPal products: Travel Cancellation Insurance, Installments
● Developed PayPal B2B image on events: VivaTech, Ecommerce Paris, PayPal Party