Freelancer profile translated to English.
Back to original languageAbout Pierre
🛒 Shopify & Back-end
Advanced mastery of the Shopify ecosystem — front-end and back-end customization in Liquid, theme management, third-party app integration, and technical optimization to maximize site performance. I work on both the store's architecture and micro-optimizations that directly impact conversion rates.
📈 Acquisition & Process Optimization
Management of paid social campaigns on Meta Ads and TikTok Ads with a data-driven approach: account structuring, iterative creative testing, ROAS and CAC optimization. In parallel, I map and automate internal processes (Zapier, n8n) to eliminate operational friction and free up bandwidth for the team.
🎯 A-Player Recruitment
I structure the recruitment and onboarding of key profiles — freelancers, operators, creatives — by defining precise selection criteria aligned with growth objectives. My approach: recruit autonomous, results-oriented profiles capable of maintaining a high level of requirement in a rapidly scaling environment.
📦 Logistics & Supply Chain
Complete structuring of the supply chain: selection and management of 3PL providers, optimization of delivery times in the UK, France, Australia, and US markets, inventory management, and anticipation of stockouts. I implement robust fulfillment processes capable of absorbing volume peaks without degrading the customer experience.
🚀 Scaling
I have supported DTC brands from €300K to €1M/month by building the necessary operational infrastructure to sustain growth: management dashboards (Looker, BigQuery), reporting automation, team and workflow structuring. My goal: for the organization to always be one step ahead of growth, not in constant catch-up.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Lyon (up to 50km), Nantes (up to 50km), Bordeaux (up to 10km), Lille (up to 50km)
Experience
- Scaling BrandOperational scaling of a DTC brand — from €300K to €1M/monthE-COMMERCEMay 2025 - March 2026 (10 months)Paris, FranceSupport of a DTC e-commerce brand (Asian Culture) in its high growth phase, with the mission to structure operations to absorb and maintain a scale from €300K to €1M in monthly revenue.Key levers activated:Complete overhaul of paid social campaign management (Meta Ads, TikTok Ads) with optimization of acquisition costs in the UK, France, and Australia marketsImplementation of a real-time analytics dashboard (Looker / BigQuery) to manage key KPIs: ROAS, CAC, LTV, conversion rateStructuring of the supply chain and fulfillment to handle high-volume throughput without degrading NPSAutomation of CRM and email marketing workflows (Klaviyo) to maximize retention and repeat purchasesBuilding internal processes and operational documentation to enable team ramp-upResult: 3x monthly revenue growth maintained for several consecutive months, with an ops infrastructure capable of absorbing load peaks.
- PKUD OPE-Commerce Operations ManagerE-COMMERCEJanuary 2023 - Today (3 years and 7 months)Operations Manager E-commerce | DTC Growth, Ads & AutomationI support DTC e-commerce brands in their operational structuring and scaling — from acquisition strategy to field execution.With several years of experience building and operating high-volume brands (up to €300K–€1M/month), I work across the entire value chain: paid social campaign management (Meta, TikTok), conversion rate optimization, fulfillment operations management, implementation of analytics dashboards (Looker, BigQuery), and process automation (Zapier, n8n).I founded and developed several private label brands in the UK, France, Australia, and US markets — in the fashion, lifestyle, and accessories sectors. I manage each project with a data-first vision: every decision is based on clear KPIs and iterative testing.What I bring to my clients:Complete structuring of e-commerce operations (Shopify, logistics, customer service)Implementation and optimization of paid campaigns (Meta Ads, TikTok Ads)Construction of custom performance dashboardsAutomation of business workflows (CRM, Klaviyo, no-code tools)Data analysis and strategic reporting (SQL / BigQuery)If you are looking for someone who understands both the strategy and operational execution of an e-commerce brand, I am available for a mission.
Recommendations
Be the first to recommend Pierre
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Certifications
- Meta Certified Media Buying ProfessionalMeta2025
- Shopify Partner / Verified SkillsShopify2023