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Pierre BarnaudPB

Pierre Barnaud

Product Manager | Early Stage Startups | GTM

€521/day
London, GB
3-7 years

Average response time: 1 hour

About Pierre

I’m a product manager with a software engineering background, which means I can go deep on the technical side without losing sight of what actually moves the needle commercially. I’ve spent the last four years building products from scratch at early-stage startups.

At Tariff Tribe, I built the product from scratch: authored REST API specs, integrated smart meter and credit scoring APIs, owned the onboarding funnel, and ran the GTM motion that brought in the first 50 customers. By the time I left, we were at £200k ARR, 200+ SMEs in the pipeline, 29% higher conversion, and 100% YoY retention.

Before that, at NYOUM, I directed the roadmap for a real-time NLP engine while simultaneously iterating on engagement mechanics, tooltips, push notifications, onboarding carousels, that drove +30% invitation growth and helped scale the app past 100,000+ downloads.

My edge is technical depth combined with commercial instinct. I’ve held the engineering conversation and the boardroom conversation in the same week, and I know how to make both count.

Where I add the most value:
•0→1 product builds and early-stage Go-To-Market
•Funnel instrumentation and conversion optimisation (Google Analytics, Google Tag Manager, Hotjar)
•API integration, technical specs, and engineering alignment
•CRM and automation setup (HubSpot, Zapier, Trustpilot)
•Onboarding design and activation loops
•B2B and B2C positioning and go-to-market strategy

Based in London. Fluent in English and French. Open to remote and on-site contracts across the UK and Europe.
  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
London (up to 50km)

Experience

  • Tariff Tribe
    Product Manager
    TECH
    March 2024 - February 2026 (1 year and 11 months)
    London, UK
    - Led 0→1 product and go‑to‑market as first product hire, helping scale the energy marketplace to £200k ARR and 200+ SME clients in the pipeline with 1 in 5 customers referring us to others. Achieved 160k savings for customers.

    - Operated as the sole PM and QA lead, establishing a high-velocity shipping culture that delivered 20% client savings in a complex, liberalised market.

    - Technical Infrastructure: Authored REST API specifications and executed integrations with partner APIs (smart meters, credit scoring), removing technical silos and unblocking the engineering roadmap.

    - Owned website/landing copy, onboarding flows, and customer notifications, aligning product narrative with the Commercial Director and CTO by creating personas and reviewing them constantly with the wider team.

    - Designed and ran an early‑adopter motion, signing up the first 50 customers via partnerships, events, and ambassador programmes in close coordination with Sales & Growth team.

    - Built the HubSpot CRM stack (integrated with the app), created sales email templates, FAQs, and automations (Trustpilot, Zapier) used by the sales team and customers.

    - Analysed the onboarding funnel (Google Analytics, Google Tag Manager, Hotjar), shipping changes that lifted conversion by 29% and supported 100% YoY retention.

    - Conducted market and competitor analysis (brokers and energy providers), recommending a digital‑first + WhatsApp approach that informed positioning and GTM; validated landing→signup conversion (8%) via Google Ads tests.
  • NYOUM
    Product Manager
    TECH
    April 2022 - July 2023 (1 year and 3 months)
    London, UK
    - NLP Intent Engine: Directed the technical roadmap for a real-time NLP engine capable of sentiment, entity, and intent extraction, scaling the app to 100,000+ downloads.

    - Delivery: Defined all user stories and technical requirements, adapting the product for international markets (Asia, Americas, Europe) through rapid iteration cycles.

    - Engagement Optimisation: Iterated on core messaging features to drive +30% invitation growth and +23% video message volume through in‑app tooltips, signup carousels, push notifications and more.

    - Owned App Store/Play Store listings and localisation into 20+ languages (Crowdin, DeepL, translators), shaping tone and perception. Leveraged user insights to iterate on onboarding flows, unblocking international marketing campaigns.
  • Automation Consultants
    Graduate Software Consultant
    CONSULTING AND AUDITS
    April 2021 - April 2022 (1 year)
    Reading, UK
    - Provided agile project management consultancy on Jira and monday.com to improve business processes for companies such as HSBC.

    - Analysed and identified opportunities using Groovy to develop complex workflow automations and scripts.

    - Conducted business analysis sessions to gather product requirements with various stakeholders. Demonstrated great client facing skills when convincing and influencing stakeholders about the analysis and specification created.

    - Led the monday.com consultancy branch of the company. Ensured the high quality and the on-time delivery of sales proposals and projects.

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Education

  • Professional Scrum Master™ I
    Scrum.org
    2023
  • MSc Management of Information Systems and Digital Innovation
    The London School of Economics and Political Science (LSE)
    2020
    First Class (Distinction)

Skill set

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