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Philippine Vidal RousselinPV

Philippine Vidal Rousselin

Growth strategy - go to market strategy

€650/day
8 projects
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Philippine

Hello,

Do you need to optimize your sales channels?
Do you want to launch a new offer?
Do you want to check market appetite and find ways to reach it?
Do you want to improve your customer acquisition?

Then, I would be delighted to assist you in researching, experimenting, and structuring your overall go-to-market strategy.

Focused on your success, I concentrate on the leverage effects to activate and use all my resources to resolve your complex situations. I prioritize quality over quantity of assignments, which allows me to fully dedicate myself to your issues and be available as soon as the need arises. More than time, I am committed to results so that you have the best for your company.

If you are ready to take a leap in your business, I am ready to support you.

See you soon!
Philippine
  • English

    Fluent

  • German

    Conversational

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Paris (up to 15km), Ville-d'Avray (up to 15km)

Experience

  • Philippine Rousselin
    GO TO MARKET STRATEGY B2B - optimization of revenue streams
    CONSULTING AND AUDITS
    October 2017 - Today (8 years and 8 months)
    Paris, France
    Go to market, what is it?

    It's optimizing revenue streams by structuring and organizing the launch of a product, from identifying the target's needs, validating the solution, to its delivery.

    In detail, it's a review and alignment of:
    - the product
    - the price
    - the promotion
    - the distribution
    - the planning
    - sales & after-sales support materials
    Go to market Marketing Positioning strategy growth strategy support Business strategy Fundraising Business creation intrapreneurship Product management
  • Pépite France
    Public Relations Manager
    EDUCATION AND E-LEARNING
    November 2017 - April 2019 (1 year and 6 months)
    Paris, France
    Challenges: reorganization of communication and economic development for the network of PÉPITEs, Pépite France (public university sector):

    - National & international partnerships & developments
    - Creation of a Best Practices Guide for entrepreneur mentors and PÉPITEs (sold over 1,000 copies)
    - Creation and delivery of paid training courses (Station F, business schools, etc.)
    - Event management
    - Recruitment and team management
    Partnerships sponsorship Positioning strategy Strategic planning Communication strategy Business strategy teaching
  • Université PSL
    Student Entrepreneurship Manager
    EDUCATION AND E-LEARNING
    October 2014 - October 2017 (3 years and 1 month)
    Paris, France
    Challenges: establishment of the Student Pole for Innovation, Transfer, and Entrepreneurship at Paris Sciences et Lettres (PSL-Pépite) and its sustainability:

    - Fundraising and recurring revenue streams (nearly 1.5 million euros in 3 years)
    - Implementation of a business creation support system (training, grants, network, etc.)
    - Creation of a coworking space - PSL-Lab
    - Recruitment and support of over 100 young companies
    - Launch of training programs fostering the desire to become an entrepreneur (Station F, evening modules, hackathons, etc.)
    - Team and project management
    entrepreneurial support Project management creation of a coworking space Fundraising Team management Lean startup teaching creation of educational courses

Reviews

5.0

Out of 8 ratings

AD

Account deleted

Reviewed on 1/20/2020

Thank you very much for the advice and the work provided, which were invaluable to us!
B

Benjamin

Orchestra pro

Reviewed on 3/5/2020

Recommendations

Aurore DandoyAD
FU
Aurore Dandoy and 1 other person have recommended Philippine

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Education

  • Master in Entrepreneurship and Management Consulting
    IAE de Grenoble
    2013
    Pendant les deux années de master j’ai appris à maîtriser tous les rouages de la création et du développement d’entreprise. Avec des simulations grandeurs natures, j’ai pu mettre à profit mon apprentissage et acquérir une véritable technique terrain.

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