Freelancer profile translated to English.

Description

- 20+ years in General Management, successful business and IS programs (SAP, Oracle, Salesforce) and complex negotiations, rapid adaptation to different sectors (industry and services), Digital Transformation

- Structuring and development of international activities

- Expertise in the development and deployment of strategic plans, structural transformations, growth acceleration and performance optimization.

- Specialist in enterprise resource organization, change management and innovative projects; leadership with a strong taste for developing human potential.

Marketing, Sales & Services

• Customer Experience Transformation

• Implementation of Digital & Omni-channel CRM Platform

• Launch of the Alpine Brand

• Sales, After Sales, and E-commerce

• Services, New Mobilities, Connected Vehicles,

Organization, IS&T

• Budget Management (€50M)

• Functional Architecture

• Recruitment, management of international teams

• Contracting with software vendors and service providers

• Implementation of SAP, Oracle, Salesforce, Adobe, MDM Informatica, PLM software.

Transformation Programs

• From Business Case to International Deployment

• Operational Excellence, IS, Reorganization

• Budget of €2M to €30M

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

Groupe AGPM
Marketing - Customer Relationship - Director & Chief Digital Officer
January 2021 - Today (5 years and 5 months)
Toulon, France

- Oversee the planning, development and execution of digital marketing initiatives
- Maximize the opportunities available by embracing new digital channels (website, customer space)
- Manage Data Analysis & Data Science teams
- Manage Industry watch, Customer voice and Customer Experience
- Manage Offer ans Service portfolio
Transfert Leasing
Senior Advisor
October 2020 - Today (5 years and 8 months)
Paris, France
Groupe Renault
Group Sales & Marketing Digital CRM Omni-channel Platform Director
June 2010 - Today (16 years)
Paris, France
Platform Director:
• Design, Construct, Roll-out & Operate the Group Omni channel CRM platform (34 countries, 13 000 users, team 60 p):
• Responsible for Customer & Vehicle Data Intelligence Platform Scope
• multi Brands (Renault, Dacia, Alpine), multi business lines (New Car, Used Car, After Sales)
• multi touchpoints (Customer Care, Digital Lead, Dealer Sales, Marketing Campaign, Customer & Vehicle Life Cycle Management & Connectivity)
• IS Cloud solutions: Salesforce, Adobe, MDM Informatica Main Activities
• Manage design team with all Business Functions
• Set-up Business KPI
• Organize with IS all technical activities
• Run Digital platform
• Manage regular evolution on Agile mode
• Ensure Software watch
• Define world-wide functional & roll-out road Maps with countries
• Manage Roll-out team
• Drive change management
• Define & monitor digital platform budget
• Coordinate with IS team technical activities
• Set-up project management & Agile implementation
• Manage sub-contracting activities and software vendor contracts
• Manage GDPR Compliance Program Management, International Teams, English, Analytical Skills, Procurement, Data Analytics, Leadership, Analytics, Project Delivery