Freelancer profile translated to English.
Back to original languageAbout Philippe
Humanist, strategic, committed
Influence / Communication strategist / Senior advisor / Chief of staff
I deeply believe that strategic communication is a transformative force. For over 25 years, I have been helping leaders in the private and public sectors turn their narratives into drivers of trust, identity, and influence. My career, from leading a consulting agency to advising decision-makers, has taught me to combine vision, design, and emotion to unite people. What drives me: helping organizations find their voice, create connections, and anchor their actions in today's major transitions.
My motivation: working with humility on paradigm shifts, teaming up with stakeholders, staying aligned on the essentials, and building optimistic narratives.
"The future is not predicted, it is made possible." Gaston Berger
If this vision resonates with you, I would be happy to discuss it with you
French
Native or bilingual
Can work on-site
Paris (up to 50km), Quimper (up to 50km), Vannes (up to 50km), Lorient (up to 10km), Nantes (up to 10km)
Experience
- Lorient AgglomérationEconomic Development and Attractiveness AdvisorPUBLIC SECTORApril 2023 - Today (3 years and 2 months)• Strategic advice to a leading public decision-maker.• Alignment of communication/political vision for the economic attractiveness of the territory.• Analysis of sensitive issues and preparation of speeches.• Construction of a unifying narrative for a territory (identity, ambition, transitions).• Facilitation of public-private networks and synergy among stakeholders.• Positioning Lorient as a benchmark territory for innovation and maritime.• Long-term vision: integration of ecological, economic, and societal challenges.
- Séquoia Bien-êtreGeneral Manager // Co-founderJanuary 2019 - March 2023 (4 years and 2 months)Larmor-Plage, France• Brand Creation: definition of the name, identity, and differentiating positioning in a competitive sector (health & well-being).• Brand Platform: development of a clear and emotional discourse focused on customer experience and the promise of vitality.• Launch Strategy: design and deployment of a 360° communication plan (digital, print, press relations, local events).• Design and Visual Identity: creation of the graphic charter, visual universe, and communication materials.• User Experience: customer journey scripting within the center to enhance reception, atmosphere, and loyalty.• Emotional Communication: highlighting human benefits (well-being, balance, energy) with an embodied narrative.
- Le Ciré JauneFounder // Director // ConsultantCONSULTING AND AUDITSJune 2003 - June 2023 (20 years)Nantes, France• Creation and management of an independent communication agency.• Management of multidisciplinary teams and business development.• Development of brand strategies and visual identities for private and public sector leaders.• Deployment of 360° campaigns and management of complex projects.• Development of a proprietary methodology (Méthode Jaune) to structure support.• Strong territorial anchoring: supporting companies, institutions, and innovation players.• Mentoring and training role for young talents.
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Education
- Master Manager de la communication (M2)ISCOM Paris2025
- BTS Publicité et communication, Marketing & publicitéND La Paix1995BTS Publicité et communication, Marketing & publicité