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Philippe GuittonPG

Philippe Guitton

Editorial Art Director | Brand books

€550/day
Aix-les-Bains, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Philippe

Editorial Art Director — specialist in corporate books & premium brand publications

I design corporate books, brand books, and premium editorial projects that enhance the identity, history, and uniqueness of brands.

An art director specializing in imagery and publishing, I assist companies, institutions, and publishing houses in creating high-perceived-value works: corporate books, brand storytelling, fine art books, editorialized reports, anniversary books, transmission books, or corporate culture books.

From art direction to manufacturing, I design tailor-made editorial projects with a particular focus on meaning, iconography, editorial hierarchy, materials, colors, and finishes.

A corporate book is not just a brochure: it is a lasting communication tool, capable of creating a strong relationship with your prospects, clients, partners, or employees.

My approach:
• Art direction & editorial conception
• Brand storytelling & corporate enhancement
• Creation of brand books & corporate publications
• Iconography & expert visual research
• Editorial follow-up and premium print manufacturing
• Corporate comics to tell your story differently

Corporate / storytelling / disruptive / elegant

Because a beautiful book is leafed through, kept, and conveys much more than a message: it tells a vision.
  • English

    Conversational

  • Spanish

    Conversational

  • French

    Native or bilingual

Can work on-site
Aix-les-Bains (up to 50km), Lyon (up to 10km), Annecy (up to 10km)

Experience

  • alteriade
    Creative Director
    PRESS AND MEDIA
    March 2019 - April 2019 (2 months)
    Lyon, France
    Communication tasks related to fundraising and the creation of the 2020 Denier de l’Église campaign.
    Iconography Copywriting Consulting Art direction Publishing Communication strategy
  • Groupe Elidia
    Art Director / Iconographer
    PUBLISHING
    April 2014 - November 2018 (4 years and 7 months)
    Perpignan, France
    Guardian of the visual identity of the Elidia Group (formerly Artège), logo redesign.
    Creation: covers (150 books/year), collections (Pocket editions…), magazines (ICT).
    Art buying (photos & illustrations; negotiation and contracts with about ten photo agencies, galleries, and museums worldwide).
    Art direction for photographers, illustrators, colorists, layout artists…
    Talent scout for illustration, drawing, comics.
    Manufacturing, paper selection, redesign of the various layouts for the Elidia Group's publications (formerly Artège).
    Art direction Iconography Product management Project management Editorial strategy Publishing Adobe Creative Suite Book cover
  • Freelance
    Art Director / Graphic Designer
    DIGITAL AND IT
    June 2004 - March 2014 (9 years and 10 months)
    Chambéry, France
    Conception and writing of communication strategies and creative strategies after market analysis (competition, consumption…), definition of objectives and development of communication plans.
    Art direction Graphic design Print graphic design Logo design Illustration Communication strategy Adobe Creative Suite Communication

Recommendations

Emmanuel BossanneEB
FU
Emmanuel Bossanne and 1 other person have recommended Philippe

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Education

  • DNSEP
    Haute école d'arts du Rhin
    1996
    Design Graphique
  • Baccalaureate A2 Philosophy-Literature-Languages
    Independent candidate
    1990

Certifications

  • Marketing for Non-Marketers
    Cegos in Paris
    2019
  • The Art of the Book
    Pyramyd in Paris
    2018

Skill set

Categories