Philippe Grimeau

🎙️ NEW POSITIONING – STORY DESIGNER

Story design is the new storytelling!

After exploring storytelling in all its forms — journalism, advertising/com, UX, cinema, animation, video games — I have articulated a cross-functional and operational approach:

“Story Design“.

🎯 My role?

I am a narrative strategy consultant, I help companies structure their brand/product narrative and design content and experiences that are immersive, coherent, and effective.

🚀 Objective: align storytelling, teams, engage users, streamline journeys, activate growth levers, and generate both meaning and business.

💡 I intervene where silos intersect - between marketing, product, design, and content - to translate business needs into discourse & messages that speak to the user/consumer/player — and that move companies & organizations forward.

🧰 My approach is based on:

• Copywriting to activate

• UX Writing to guide

• Narrative Design to engage/immerse

• Content design/strategy to structure/plan

• Prompt design – AI for exploration/ideation

📍 Two intervention modes:

👉 “Consulting” / Audit & Alignment (Identity | Brand | Tools)

-> we clarify, we simplify, we structure, we align

👉 “Operational” / Strategy & Design (Identity | Brand | Tools)

-> we design, we write, we embody, we activate & engage

🙋‍♂️For whom?

Sectors: Com/advertising/events, e-commerce, tech (adtech, fintech…), IT (SaaS, crypto…), digital brands and gaming/Web3,

📎 Want to see what it looks like?

📬 Want to talk about it? I am open to projects / collaborations.

See you soon 🤙