Freelancer profile translated to English.
Back to original languageAbout Philippe
Executive, expert, consultant? Your expertise is your greatest asset. My mission is to transform it into a visible, credible, and sustainable growth engine.
I am not just a writer, but a strategic partner who connects your ideas to your business objectives. My approach is a complete ecosystem to build your influence and accelerate your development.
How do I help you concretely?
1️⃣ By creating your expert book.This is my flagship offer. I transform your vision into a professional book that I self-publish in a few weeks. It's the ultimate tool that allows you to establish your credibility, justify premium pricing, and generate qualified leads.
2️⃣ By becoming your Social Media Ghostwriter.I am your voice on LinkedIn to make you a respected thought leader, freeing up your precious time while ensuring a constant and impactful presence.
3️⃣ By acting as your Part-time Marketing Director (CMO).I provide strategic vision and operational management (marketing plan, social selling, webinars...) to structure and accelerate your customer acquisition.
Types of projects I undertake for my clients:
- Launch of a manifesto bookto stand out (typical result: +30% revenue).
- Deployment of a social selling strategyto recreate a prospect pipeline (typical result: post impressions multiplied by 20).
- Structuring a relaunch marketing planto regain double-digit growth.
- Overhaul of presentations and sales pitchesto secure prestigious assignments.
Why choose me? My dual expertise.With over 20 years in Business Management (Marketing, General Management), I understand your challenges beyond communication. Engineer + MBA, I structure projects for measurable ROI. My approach is pragmatic, ethical, and always focused on your results.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- 7heures23
On Malt
Annual Marketing PlanFebruary 2024 - February 2024 (1 month)Boulogne-Billancourt, FranceThe 2024 marketing plan (structured by customer acquisition channels) was built in 4 parts:1. Review of the previous period and complete analysis of the current situation2. Definition of marketing objectives to be achieved for the next period3. Formulation of the marketing strategy to achieve the objectives4. Action plan to implement the strategy (with timeline) and budget allocationThe marketing plan was supplemented with a dashboard template to allow for plan monitoring throughout the period. - SimplumeSole ProprietorPUBLISHINGOctober 2023 - Today (2 years and 10 months)92100 Boulogne-Billancourt, FrancePublishing and writing professional books.Freelance services as a Social Media Ghostwriter and Part-time CMO.
- W-HA - Digital Payments and ServicesMarketing and Communication DirectorJune 2013 - October 2023 (10 years and 4 months)Boulogne-Billancourt, FranceW-HA is an Electronic Money Institution licensed by the ACPR (Prudential Control and Resolution Authority) and holds a passport to operate in the 30 countries of the European Economic Area. It is a wholly-owned subsidiary of Orange. W-HA operates various services for its parent company:- Invoice payment services such as Internet+ or SMS+;- Orange Money money transfer services from Europe. W-HA also offers tailor-made payment and electronic money services to third-party clients with specific needs in terms of customer journey, regulatory compliance, or technological constraints.
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Education
- Engineering Degree, Instrumentation & MetrologyÉcole Supérieure d'Électricité1987Diplôme d'ingénieur, Instrumentation & Métrologie
- Certification, Community ManagementIMCI - Institute of Media and Internet Communication2023Certification, Community Management