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Philipp DieterichPD

Philipp Dieterich

Senior Marketing & Communications Executive

On-demand
Frankfurt am Main, DE
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Philipp

Markets are becoming more complex, competitive, and regulated. For companies, the demands for sustainable growth and higher efficiency are increasing.

For marketers, communicators, and human capital managers from various industries, I develop strategies for tomorrow out of today's challenges. I support them in building brands, developing markets, securing corporate reputation, and continuous transformation. This creates strategic room for maneuver and potential for growth.

The goal: Measurably increase the value contribution of corporate communications, marketing, and human capital communications within the company.

I think strategically. I work interdisciplinarily. I make decisions based on facts. I am strong in execution. I want to create lasting change. To do this, I go further than others. Also outside the box.

I believe in the power of relevant content. At the right time. On the appropriate channel. In an appealing format. Content is analog, digital, and live. Always well thought out. Always activating. Focused on a click, a like, a share, or a purchase. Always convincing and with measurable success.

I am an analyst. Consultant. Strategist. Conceptualizer. Organizational talent. And sometimes a magician.

What’s Next? What challenge do you need to solve today for tomorrow? I look forward to the exchange.

Service Spectrum

· Interim Management for Marketing, Corporate Communications & Human Capital Communications
· Marketing & Communications Strategy (incl. Content Strategy, Marketing & Communications Foresight Management)
· Digital Brand & Customer Experience (Customer Journey)
· Marketing & Communications Management (Planning & Execution)
· Change & Transformation Management (Operating Models & Digitization)
  • German

    Native or bilingual

  • English

    Conversational

Can work on-site
Frankfurt am Main (up to 50km), Berlin (up to 100km), München (up to 100km), Stuttgart (up to 100km), Köln (up to 100km)

Experience

  • thnk.frwrd.
    Freelance Consultant & Interim Manager
    June 2022 - Today (4 years)

    · Interim Management for Marketing, Corporate Communications & Human Capital Communications
    · Marketing & Communications Strategy (incl. Content Strategy, Marketing & Communications Foresight Management)
    · Digital Brand & Customer Experience (Customer Journey)
    · Marketing & Communications Management (Planning & Execution)
    · Change & Transformation Management (Operating Models & Digitization)
  • Aareal Bank AG
    Director Group Communications and Marketing
    April 2019 - May 2022 (3 years and 1 month)
    Wiesbaden, Germany
    Heading the Content Hub (Newsroom) of Aareal Bank Group as Editor in Chief // responsible for the Group Communications and Marketing Team // strengthen the Digital Marketing Approach and an agile working mode
  • fischerAppelt
    Business Director Finance & Professional Services
    CONSULTING AND AUDITS
    February 2018 - March 2019 (1 year and 1 month)
    Frankfurt am Main, Germany
    Heading the Integrated Finance and Professional Services Unit of fischerAppelt relations // Strategy, Corporate Communications, Reputation & Crisis Management, Content Marketing, Marketing Strategy, Content Hub & Newsroom Development

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Education

  • Master of Business Administration (MBA), Communication & Leadership
    Quadriga University of Applied Science
    2014
    Master of Business Administration (MBA), Communication & Leadership
  • Master's degree, Art History & Political Studies
    Eberhard-Karls-Universität Tübingen
    2007
    Master's degree, Art History & Political Studies

Skill set

Categories