Freelancer profile translated to English.

Description

🚀 I help B2B companies transform their marketing into a real growth engine. Specialist in digital acquisition and lead generation, I support teams in designing and optimizing high-performing strategies aligned with their business objectives.

🎯 My mission? To ensure that every marketing action has a measurable impact.

Through a data-driven and ROI-focused approach, I structure targeted acquisition campaigns, optimize conversion funnels, and automate nurturing processes so that prospects naturally turn into business opportunities.

🔍 What I bring you:

✅ An effective acquisition strategy, combining SEO, SEA, LinkedIn Ads, and automation to capture qualified leads.

✅ Optimization of customer journeys and scoring, with automated workflows and fine segmentation.

✅ Precise analytical tracking via GA4, Looker Studio, and Power BI, to manage performance in real-time.

✅ A pragmatic approach, combining strategy and execution for concrete results.

📈 Looking to structure your B2B marketing, capture more qualified leads, and maximize your ROI? Let's discuss it!

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Niort (up to 50km), Nantes (up to 30km), La Rochelle (up to 50km)

Consultant Indépendant
🚀 Digital B2B Marketing Consultant
October 2022 - Today (3 years and 8 months)
Design and execution ofdata-driven B2B acquisition strategies.
Management ofAccount-Based Marketingandqualified lead generationcampaigns.
Deployment of advanced tagging plans andmarketing performance tracking.
MAE
📈 Development Director
February 2018 - September 2022 (4 years and 7 months)
*Optimization of B2B marketing and sales strategiesto improve customer retention.
**Structuring of digital campaigns**: SEO, SEA, automation, and data management.
Implementation of performance indicators (**KPIs**) and precise analytical tracking.
Jeulin
E-commerce and Marketing Director
June 2015 - January 2018 (2 years and 7 months)
Moinville-la-Jeulin, France
Deployment of aB2B digital strategyto maximize visibility and prospect generation.
*Optimization of CRM toolsandautomation of nurturing to increase conversions.
Implementation of advanced reporting for precise marketing performance management.