Peter Lewandowski

Managed a team of 10 people: communication, digital, product development, purchasing.

Developed and managed the 2025 marketing plan: redesign of the Jean de Veyrac brand, e-commerce strategy, segmentation of gift box offers, and export development.

Responsible for product and packaging innovation: managed R&D projects in conjunction with production and quality, created innovative product concepts, coordinated packaging design and time-to-market.

Launched a new range dedicated to corporate clients (CE) and fine grocery retail segments, with a premium positioning and a new brand storytelling approach.

Coordinated external agencies (design, digital, press relations) and supervised the deployment of the visual identity across all ranges.

Managed the annual marketing budget (€350k) and monitored marketing and commercial performance indicators.

Managed a purchasing portfolio of €2M and cash flow plan, with optimization of costs (over €100k in annual purchasing savings) and internal margins.

Created and renewed 150+ packaging items (primary, secondary, tertiary) for seasonal ranges and private labels.

Strategic sourcing and supplier negotiation for food, packaging, and logistics, ensuring quality, deadlines, and compliance.

Managed product launches and purchasing KPIs, cross-functional coordination with R&D, production, quality, and marketing to maximize commercial success.

Managed industrial purchases for aircraft interior equipment programs, including technical services (machining, treatments), raw materials (aluminum, NIDA), and components (adhesives, silicones), in a critical deadline context (AOG).

Analyzed technical plans andtranslated them into purchasing needs, negotiated and contracted with suppliers to ensure compliance, quality, and adherence to tight deadlines.