Perle D.

Hello, my name is Perle,

🇨🇦 I am currently based in the cradle of Canadian tech. My goal is to bring you the best tech and UX practices to help you perfect your users' experience by improving their online journey!

My expertise first involves the research phase to understand your users and their needs. This is an essential step to then create an attractive, fluid, functional, and achievable visual interface (according to your constraints, of course).

Throughout the UX process and at its end, user tests will be conducted to ensure that the prototypes and the final version meet their needs and expectations.

The 5 UX objectives:

1 - Improve the process, user journey, or workflow

2 - Better understand customer purchasing habits

3 - Evaluate designs and user interfaces

4 - Test the usability of designs and user interfaces

5 - Refine your value proposition

My UX approach (through design thinking):

🔎 Research Phase

- User research (interviews, questionnaires, focus groups, studies)

- Personas (empathy map, user journey, affinity map)

- Competitive analysis

- Market analysis

🎨 Design Phase

- Information architecture (site maps, navigation, content strategy)

- Wireframes

- Prototypes (lo-fi & hi-fi)

- Visual design (user interface, graphic charter, logos)

🖥 Testing and Evaluation Phase

- Usability testing

- Data analysis

- User feedback

I am available 100% online to discuss your needs.

I work with startups, large corporations, and agencies.

Discover my networks:

Any questions? A project? I would be delighted to discuss with you:

👉 deshays.perleanne(at)gmail.com

Have a great day.