Freelancer profile translated to English.
Back to original languageAbout Pénélope
With 10 years of marketing experience in cosmetics within a large group at L'Oréal and then in a startup at Horace (from its beginnings to today) as CMO, I now offer my services for consulting missions.
I can support you according to the development phase of your business: launch, scaling, consolidation, expansion on missions of:
- Marketing strategy
- Transition Management
- Structuring and Recruitment of Marketing and Growth teams
- Performance / Growth (acquisition & retention)
- Brand Awareness Building
- Media Buying
- Communication (Social Media, PR, Influencer)
- Analytics and Budget Tracking
- Cosmetic Product Development
- International Expansion Strategy
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- HoraceMarketing DirectorMay 2020 - December 2022 (2 years and 7 months)
- HoraceGrowth ManagerJune 2018 - May 2020 (1 year and 11 months)10th arrondissement of Paris, 75010 Paris, France
- L'OréalSenior Product Manager - Garnier Fructis FranceMarch 2017 - June 2018 (1 year and 3 months)Île-de-France, France
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Education
- Master of FinanceUniversité Paris Dauphine2012Master 1, Finance
- Startup culture training by The Family, Growth HackingJoin Lion2018Formation à la culture startup by The Family, Growth Hacking