Freelancer profile translated to English.

Description

Passionate about digital, I help brands stand out by combining strategy, content creation, and performance. From social media management to advertising campaigns, I optimize their visibility and engagement through an approach that is both analytical and creative.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Toulouse (up to 10km)

Pénélope De Nascimento
FREELANCE - Communication
March 2025 - Today (1 year and 5 months)
Toulouse, France
Passionate about digital, I help brands stand out by combining strategy, content creation, and performance. From social media management to advertising campaigns, I optimize their visibility and engagement through an approach that is both analytical and creative.
FOUDIE
COMMUNICATION & DIGITAL MARKETING MANAGER
RESTAURANTS AND FOOD SERVICE
January 2022 - March 2025 (3 years and 2 months)
Toulouse, France
Foudie is the first Dark Kitchen concept in Occitanie, launched in 2020. It targets the meal delivery market with a multitude of offers available through marketplaces.
Brand image and e-reputation management.
Design of advertising campaigns and budget management (€300k generated through advertising, with an average ROI of €10.9 in 2024).
Planning of promotional campaigns, menu updates, management and moderation of customer reviews.
Creation, management, and animation of social media (140 posts: including 40 sponsored, 500 stories, and +30% followers in 2024).
Visual production, graphic design, and advertising support.
Support during events and live social media animation.
Performance monitoring and regular reporting using analytical tools.
SCHMIDT GROUPE
E-REPUTATION & COMMUNITY MANAGER
RETAIL (SMALL BUSINESS)
February 2021 - July 2021 (5 months)
Montauban, France
Schmidt Groupe, a company specializing in the design and marketing of furniture (kitchens, bathrooms, storage).

E-reputation and brand image management.
Creation, management, and animation of social media for both stores.
Visual production, graphic design, and advertising support.
Management and moderation of customer reviews on Google and other platforms.
Performance reporting and optimization recommendations.