Pedro Haddad

🎯 Paid Traffic Manager | Specialist in Performance & Digital Business Scaling

I'm a Paid Media specialist with years of experience managing high-performance campaigns on Google Ads, Meta Ads, TikTok Ads, and other key platforms.

During my career, I was part of the Tidart team, one of the most recognized agencies in Spain, where I led strategies for brands in various sectors with a total focus on ROI, scalability, and investment efficiency. This experience consolidated my strategic vision and my execution capability oriented towards real performance.

🛠 What I do:

Creation and management of PPC campaigns oriented towards results (Google, Meta, TikTok).

Advanced account optimization: structure, bidding, segmentation, creatives, and copywriting.

Account audits, funnel analysis, and identification of scaling opportunities.

Proposals for new clients: investment forecast, results estimation, and keyword research.

Strategic support for e-commerce, infoproducts, and service companies.

📈 I work with a total focus on key metrics such as CPL, CPA, ROAS, and scalable growth. Each account is an opportunity to build something solid, with business vision and real marketing.

🚀 If your goal is to increase leads, scale sales, or improve your advertising investment return, I'm ready to help you.

- Development of PPC campaigns oriented towards results, mainly on Adwords and Facebook.

- Maintenance and optimization of accounts: campaign structure, ad editing, budget review, and search term analysis.

- Proposals for new clients: presentations, traffic and cost estimation across different media, and keyword research.

My first international work experience, I worked on a temporary contract at Toys R Us, to provide support for year-end campaigns, and I carried out the following activities:

- Product Catalog Coordination;

- Data Management and Analysis, Control of Marketing Actions (Catalogs, Events);

- Reporting to Management;

- E-commerce Support;

- Translations to Portuguese;

- Support for company events (25th Anniversary, in-store events);