Description

I help companies turn complexity into action. With 20+ years of experience across pharma, tech, wellness, AI, and retail, I specialize in finding growth levers, launching new projects, and helping businesses scale smarter.

I’ve worked as a C-level executive, founder, and consultant — moving across verticals with ease because I focus on business logic, not jargon. My clients value my mix of strategic clarity and hands-on execution. Whether you're validating a new idea, fixing a sales funnel, or launching a product, I bring speed, structure and no-nonsense feedback.

Typical projects: go-to-market strategies, commercial acceleration, AI-driven productization, B2B sales processes, and market entry. I work remotely or hybrid — and always aligned with outcomes.

Languages

Portuguese
Native or bilingual
English
Native or bilingual
Spanish
Fluent
French
Fluent
Italian
Conversational
Polish
Basic

Workplace preferences

Can work on-site

Warsaw (up to 50km)

Freelance
Fractional Consultant — AI & Growth Strategy
January 2023 - Today (3 years and 5 months)
As an independent consultant, I help companies align business models with AI opportunities. My work spans early-stage idea validation, AI productization, sales acceleration, and automation strategy. I bring 20+ years of experience in pharma, tech, and marketing to design realistic and impactful solutions. I’ve developed RAG-based knowledge systems, sales GPTs, and automation workflows for internal ops and client-facing tools.
AI Product Advisory Business development
Sirona Consulting
Founder & Strategy Lead — Sirona Consulting
January 2023 - Today (3 years and 5 months)
I lead Sirona Consulting, a company focused on designing and implementing wellness and longevity strategies for employers and medical providers. I develop go-to-market strategies, lead B2B sales, and drive digital productization. Our projects include corporate wellness programs, burnout prevention, menopause-at-work frameworks, and AI-based data tools. I also manage strategic partnerships, platform integrations, and high-level client engagements across Portugal and Spain.
Strategic Partnerships Business development
Sirona Consulting / Kapunka Skincare (Freelance)
Wellness Strategy & Brand Consultant
January 2023 - Today (3 years and 5 months)
Developed and launched corporate wellness services (Sirona), including burnout and menopause programs.
Built Kapunka’s positioning in Iberia, focused on post-treatment dermocosmetics for clinics and pharmacies.
Led strategy, branding, partnerships, and B2B prospecting in wellness, pharma, and medtech sectors.