About Paula
Spanish
Native or bilingual
English
Fluent
Experience
- OpellaGlobal Conversion Delivery ManagerHEALTH AND WELLNESSMarch 2026 - Today (5 months)Barcelona, SpainI collaborate with the Opella team, leading the planning and tracking of e-commerce conversion projects, coordinating local market and content/creative teams. I design and maintain the workflow in Jira and develop training materials to standardize project tracking within the team. I also drive the collaborative roadmap process with the internal agency, aligning delivery timelines with business priorities.
- Vera ContentProject Manager & Team LeadSOCIAL NETWORKSJune 2023 - February 2026 (2 years and 8 months)Comprehensive leadership of planning, management, and tracking of multiple concurrent projects across different verticals (Development, Creativity, Design), incorporating client feedback and preparing reports for data-driven decision-making.
- Design and implementation of optimized workflows and documentation standards for cross-functional teams
- Building and leading teams of up to 15 freelancers simultaneously, collaborating with over 50 content creators globally
- Management of budgets up to €220,000 annually, controlling time, costs, and resources for each project
- Supporting clients in launching their social media channels and creating organic content in different markets (UK, DACH, ANZ), reaching up to 150,000 users organically in the first year
- Lightbros CreativeProject ManagerDIGITAL AND ITSeptember 2022 - June 2023 (10 months)Madrid, SpainBuilding and coordinating cross-functional teams of up to 7 people, including community managers, video editors, graphic designers, and web/app developers, to execute marketing strategies on web and social media for Spanish projects.
- Supervision of content production, ensuring consistent brand identity representation across all channels
- Management of budgets up to €130,000 annually for content calendars and campaigns with influencers and content creators
- Development of KPI reporting system and competitor analysis to optimize campaign results
- Outstanding results for one of the clients: 29% year-on-year growth in Instagram followers and 16x year-on-year growth on TikTok
Reviews
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Digital Marketing DiplomaUniversidad Tecnológica Nacional, Argentina2017
- Product ManagerCodeOp2023
Certifications
- Project Management ProfessionalProject Management Institute2025
- Workflow specialistMonday.com2025