About Paul
French
Native or bilingual
English
Native or bilingual
Vietnamese
Conversational
Experience
- Capichi, Inc.Product DesignerTECHNovember 2022 - November 2024 (1 year and 11 months)Hanoï, VietnamAs a Product Designer for Capichi Delivery, I had the opportunity to work on the application to evolve it alongside users. I conducted comprehensive user research and ensured the product remained up-to-date based on feedback. I was responsible for a complete redesign of the application and website, which led to increased user satisfaction and a higher frequency of orders.
- Capichi DeliveryDesign DirectorTECHJune 2021 - November 2022 (1 year and 5 months)Hanoï, VietnamManage a team, lead the company visually, recruit new members and train them in the company's designs. Manage all the UI-UX of the company and thus create an application with a new look, a website, an order-taking software. Recreate the brand's artistic direction and adapt to the ever-evolving market.
- FreelancingArt DirectorNovember 2019 - Today (6 years and 7 months)Vietnam & more, Kassel, HE, GermanyAs a freelancer, I had the chance to work on branding projects (Chao Ban restaurant in Hanoi, now in the Michelin Guide), multiple print materials (business cards, flyers), and websites. I worked on various media such as digital communication, print design, packaging, and web design. I designed from A to Z, based on briefs and my research. I bridge the gap between a company and the people it aims to reach.
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Education
- Typographic and Visual DesignerMilka Broukhim - Private 1 on 1 session2021
- UX DesignerUX Design Institute2023
Certifications
- UX Design FundamentalsCalarts2022
- Visual Elements of User Interface DesignCalarts2022