Paul Samuelson

🎮 Designer of interactive experiences | Game Design • UX Design • Gamification

Do you want to design a more engaging product, a better structured game, or a smoother interface?

I help you create memorable user experiences by combining systemic game design, fluid UX, and interactive storytelling.

💡 My approach combines:

A sense of rhythm and balance in game mechanics

User-centered product vision

Clear, structured, and agile methodology

💬 Coming from the world of creative entrepreneurship, I co-founded and managed Anomalie Studio for several years, an independent studio specializing in innovative interactive experiences.

I designed, produced, and published games on PC and consoles, coordinating multidisciplinary teams, industrial partners, and ambitious commercial releases.

👉 I now work on high-impact freelance missions:

🔹 Game mechanics design (progression, scoring, economy, feedback loops…)

🔹 Gamification of digital products (SaaS, learning, culture, health…)

🔹 UX Design & user journey improvement

🔹 Implicit narration & emotional design

🔹 Product structuring: GDD, prototyping, project coordination

🎯 For what objectives?

Increase user engagement

Structure a game or app from the MVP

Bring a differentiating playful touch

Create more lively, more human interactive experiences

📂 Project examples:

Mélobot – A Last Song (Steam, PS5, Xbox): game design, UX, creative direction, product coordination.

👥 My potential clients: video game studios, digital agencies, startups, cultural institutions, product teams in search of fluidity and impact.

🛠️ Methods used: Systemic Design, UX Research, GDD, wireframes, user testing, collaborative sprints.

💬 Day mission or tailor-made support according to your needs.

🚀 Let's discuss your project together!