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Paul PoussardPP

Paul Poussard

Supermalter

Data analyst

€650/day
3 projects
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Paul

Expert in digital optimization and data, I have evolved within one of the most advanced luxury houses in e-commerce. In particular, I initiated and developed innovative projects such as anomaly detection, deployed at the Maison and group level.

Specialist in the Contentsquare platform, I support teams in setting up, analyzing, and optimizing their A/B testing strategies, with a business and data-driven approach.

Accustomed to working in international environments, I have collaborated with teams around the world and trained over 200 people in digital analysis and optimization best practices.

Today, I help companies better understand their users and maximize the performance of their digital journeys.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Paris (up to 50km)

Experience

  • Parfums Christian Dior
    Data analyst CRO
    LUXURY GOODS
    January 2024 - Today (2 years and 5 months)
    Neuilly-sur-Seine, France
    • Evolution within one of the most mature luxury houses in e-commerce
    • Design and deployment of an anomaly detection project at the Maison and LVMH group level
    • Advanced expertise on the Contentsquare platform (implementation, analysis, optimization)
    • Management of A/B testing strategies: scoping, implementation, and performance analysis
    • Data-driven approach to optimize user journeys and conversion
    • Collaboration with international teams in various markets
    • Training of over 200 employees worldwide in digital analysis and optimization tools and methodologies
    Anomaly Detection Contentsquare A/B Testing Data analysis Webmarketing strategy
  • HÔTESSE DE FRANCE.
    Host
    October 2022 - February 2024 (1 year and 4 months)
    Paris, France
    Host for Parisian events and restaurants / customer reception / cloakroom...
  • DEKRA
    Digital Marketing Consultant
    September 2023 - December 2023 (3 months)
    Paris, France

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Education

  • Master
    EMLV - Ecole de Management Léonard de Vinci
    2024
    Master
  • Double master Digital Marketing & Data Analytics
    IIM - Institut de l'internet et du multimédia
    2024
    Double master Digital Marketing & Data Analytics

Skill set

Categories