Freelancer profile translated to English.
Back to original languageAbout Pauline
Are you looking for asenior freelance graphic designercapable of managing yourprint and digitalvisual communication, in B2B and industrial contexts, with a structured, creative, and results-oriented approach?
I support companies, brands, entrepreneurs, and institutions in creating, redesigning, and developing their brand image, in line with their visibility, consistency, and production goals.
A graphic designer with over **10 years of experience**, I work on branding, visual identity, logo creation, graphic charter, art direction, and global communication projects. I also support projects with a strong print, product, and packaging dimension (product catalogs, labeling, technical documents), particularly in industrial and B2B environments, while designing digital assets (social media content, web visuals, banners, web design, UI/UX).
My roleis to transform sometimes complex information into clear, readable, and consistent materials, in order to strengthen your brand image, improve your visibility, and ensure lasting graphic consistency, both in print and digital media.
What sets me apart:a complete and transversal profile, at the intersection of creative graphic design, print and printing, product and packaging, with a real understanding of data, industrial constraints, and B2B environments. I combine a global vision, a demand for quality, and attention to detail, with a human, structured, and reliable approach.
Accustomed to collaborating with VSEs, SMEs, large accounts, local authorities, and freelancers, I undertake one-off missions as well as recurring collaborations, remotely or in person depending on the project.
I will help you build a strong, consistent, and impactful image.
French
Native or bilingual
Can work on-site
Lille (up to 30km), Paris (up to 10km), Nice (up to 30km), Bordeaux (up to 10km)
Experience
- EIR AGENCYPrint & Digital Graphic DesignerJune 2025 - Today (1 year)Lille, France
Founder of EIR AGENCY, a print and digital communication agency.
I support companies, brands, institutions, and freelancers in creating, structuring, and developing their image. I work on complete projects, from strategic thinking to asset production, with a structured, creative, and results-oriented approach.Main missions:- Consulting and strategic support in visual communication.
- Creation and redesign of visual identities: logo, graphic charter, brandboard.
- Art direction and overall consistency of assets.
- Creation of print assets: business cards, flyers, posters, brochures, catalogs, signage, packaging.
- Preparation of files for professional printing and liaison with printers.
- Creation of digital assets: web visuals, banners, emailings/newsletters.
- Motion design: graphic animations and animated formats for digital media and social networks.
- Creation of showcase websites (web design, UX/UI, sitemap, content).
- Community management: content creation, copywriting, scheduling, engagement, and monitoring.
- Photo retouching and adaptation of print & digital visuals.
- Management of creative projects, from brief to final delivery.
- Collaboration with external partners (printers, developers, service providers).
- Scell it,Graphic DesignerJanuary 2018 - August 2024 (6 years and 7 months)Pas-de-Calais, FranceVersatile graphic designer in a B2B industrial environment, specializing in print communication, product catalogs, packaging, and technical documents. Involvement in the entire graphic chain: creation, production, data updates, and distribution of assets.Main missions:
- Creation and layout of product catalogs (print).
- Creation of printed promotional materials.
- Creation of internal and external communication documents.
- Creation of user manuals/instruction manuals.
- Creation of product data sheets.
- Product testing and technical understanding.
- Photo montage and product photo retouching.
- Creation of product labels and packaging.
- Packaging design (occasional).
- Updating visual content on the website.
- Creation of email campaigns via Mailchimp.
- Management and updating of product data.
- Use of Adobe InDesign, Photoshop, Illustrator.
- Use of EasyCatalog and BarTender.
- Organization and structuring of the internal server.
- ManganelliGraphic DesignerApril 2017 - November 2017 (7 months)Pas-de-Calais, France
Motion Design Graphic Designer
Graphic designer specializing in motion design, video creation, and animated content within a digital agency. Production of visual assets for institutional, commercial, and product communication, displayed on screens, applications, and digital media, for B2B clients and large accounts.Main missions:- Creation of motion design videos for digital and event communication.
- Animation of institutional posters (City of Marcq-en-Barœul).
- Creation of promotional videos for the restaurant industry (menus, daily specials, meal deals, games, events) displayed on point-of-sale screens (Flunch, Paul, Mora, Gur).
- Production of videos presenting products, services, and events (Decathlon, B'Twin, Top Office, Promod, Kiabi).
- Photo editing and retouching for animated and digital assets.
- Creation of animated content for digital screens and communication systems.
- Remote management and control of screens via Zebrix (dynamic display software developed by Manganelli).
- Creation of pictograms and participation in the graphic design of an application (Schneider Electric).
- Adaptation of content to formats, durations, and broadcasting media.
- Adherence to and variation of client graphic charters.
- Collaboration with internal teams and project managers.
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Education
- Bachelor of Arts (B.A.), Design et communication visuelle, généralLe Corbusier - Tourcoing2008Bachelor of Arts (B.A.), Design et communication visuelle, général
- CAP, Design et communication visuelle, généralLe Corbusier - Tourcoing2006CAP, Design et communication visuelle, général