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Pauline UlmannPU

Pauline Ulmann

Food Copywriter

€250/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Pauline

Copywriter for over 7 years, I have specialized in the food sector. After my law studies at Sciences Po, I obtained a CAP Pâtisserie (Pastry Diploma) and worked for media groups like My Little Paris, Webedia, and Fou de Pâtisserie. I am fully qualified to write any type of content on food topics, both sweet and savory, for independent or industrial projects.

Types of content I can create:
- Landing pages
- Transactional texts (web & mobile)
- Product descriptions
- Social media content
- Social media videos
- Newsletters
- Articles (blog, print)
- Headlines
- Editorial line
- Brand content & brand identity

I am committed to understanding the brand identity of each of my clients and creating content that has meaning for them. I am particularly specialized in newsletter and article content, which I have practiced extensively. However, I am also competent in editorial and social media strategy, which I practice daily myself through my professional Instagram account, @festin_paris, which also has a weekly newsletter followed by 12,000 people.

For several years, I managed the writing of thematic content with daily publications. Therefore, I know how to be imaginative and innovative. I stay updated on current events and know how to link them to broader topics (politics and society, in particular).

My preferred areas:
- Food
- Hospitality
- Beauty (Editor-in-Chief of beauty content at My Little Paris for 2 years)
- Lifestyle and society
- Nutrition

I would be delighted to collaborate on your projects and help your product find its unique voice.

I respond to all inquiries within 24 hours without fail.

See you soon,

Pauline
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • webedia
    Concept Developer - Copywriter
    PRESS AND MEDIA
    May 2016 - September 2016 (4 months)
    Definition of the editorial line
    Website design
    Social media and newsletter strategy
    rédaction contenus design
  • My Little Paris
    Editor-in-Chief of the My Little Beauty app
    PRESS AND MEDIA
    December 2014 - May 2016 (1 year and 6 months)
    Definition of editorial tone
    Visual research
    Content planning
    Content writing
    Partnerships with brands/influencers
    Rédaction éditorial visuels

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Education

  • CAP Pâtisserie (Pastry Diploma)
    CFA Médéric
    2014
  • Law
    Sciences Po
    2013

Skill set

Categories