Copywriter for over 7 years, I have specialized in the food sector. After my law studies at Sciences Po, I obtained a CAP Pâtisserie (Pastry Diploma) and worked for media groups like My Little Paris, Webedia, and Fou de Pâtisserie. I am fully qualified to write any type of content on food topics, both sweet and savory, for independent or industrial projects.
Types of content I can create:
- Landing pages
- Transactional texts (web & mobile)
- Product descriptions
- Social media content
- Social media videos
- Newsletters
- Articles (blog, print)
- Headlines
- Editorial line
- Brand content & brand identity
I am committed to understanding the brand identity of each of my clients and creating content that has meaning for them. I am particularly specialized in newsletter and article content, which I have practiced extensively. However, I am also competent in editorial and social media strategy, which I practice daily myself through my professional Instagram account, @festin_paris, which also has a weekly newsletter followed by 12,000 people.
For several years, I managed the writing of thematic content with daily publications. Therefore, I know how to be imaginative and innovative. I stay updated on current events and know how to link them to broader topics (politics and society, in particular).
My preferred areas:
- Food
- Hospitality
- Beauty (Editor-in-Chief of beauty content at My Little Paris for 2 years)
- Lifestyle and society
- Nutrition
I would be delighted to collaborate on your projects and help your product find its unique voice.
I respond to all inquiries within 24 hours without fail.
See you soon,
Pauline