About Pauline
Dutch
Native or bilingual
English
Fluent
Experience
- PEROSHMarketing StrategyRESEARCHNovember 2023 - Today (2 years and 9 months)Leiden, NetherlandsFor PEROSH, I am working on the visibility among the internal target groups of the members. These are 14 European organizations involved in Occupational Safety & Health (OSH).I conducted a comprehensive audit of all communication and, together with the research results from group discussions and personal interviews (conducted by a researcher), I am developing the marketing strategy.
- Techniek College RotterdamDigital Strategy - Student JourneyEDUCATION AND E-LEARNINGNovember 2022 - December 2023 (1 year and 1 month)Rotterdam, NetherlandsFor Techniek College, I mapped out the entire student journey and implemented several improvements in marketing communication directly.
- Content Matters RotterdamOwner Content Matters RotterdamCONSULTING AND AUDITSOctober 2019 - Today (6 years and 10 months)Netherlands
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Education
- Executive Program Artificial Intelligence in MarketingErasmus University Rotterdam2024Executive Programme Artificial Intelligence in Marketing: Impact van AI op marketing AI en marketing strategie AI en leadgeneration Intro data science en algoritmes AI versnellen, versimpelen en verbeteren Succesvolle AI cases in B2B en B2C AI en innovatie en klantbeleving AI en ethiek AI als 2e marketingbrein
- Master Program Online Communication, Social Media, Digital MarketingNCOI Opleidingen2017Masterprogramme online communication, social media, digital marketing