Freelancer profile translated to English.

Description

🚀 Freelance Head of Sales | Strategy & Execution

I support startups and growth-stage companies in structuring, optimizing, and accelerating their Sales strategy.

My approach combines strategic vision, sales management, and field execution capabilities to achieve concrete results quickly.

I primarily offer two types of support:

1. Sales Structure & Strategy

• Audit of the existing situation (processes, tools, acquisition, conversion, organization)

• Performance analysis and identification of growth areas

• Construction and optimization of the Sales strategy

• Implementation of a Test & Learn approach

• Creation of comprehensive Sales playbooks

• Conversion funnel optimization

• Sales & Marketing alignment

• CRM, automation, and KPI reporting recommendations

2. Operational Support & Sales Management

• Structuring and management of prospecting

• Implementation of multichannel sequences (email, phone, LinkedIn)

• Sourcing and qualified lead generation

• Closing, negotiation, and sales follow-up

• Account Management & retention support

• Temporary reinforcement or outsourced management (Head of Sales type)

🎯 Objective: build a high-performing, scalable sales machine tailored to your growth stage.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 20km)

Pauline Guégan consulting
Head of Sales | Sales Strategy
CONSULTING AND AUDITS
July 2025 - Today (11 months)
Paris, France
I support startups and scale-ups in their commercial strategy: audit, improvement, recommendation, and operations.
VILLAGE BY CA PARIS
Externalized Sales
CONSULTING AND AUDITS
July 2025 - Today (11 months)
Paris, France
I support the structuring and acceleration of the commercial strategy to fuel the growth and pipeline of the startup ecosystem.

My missions cover Sales strategy, process implementation, and operational management:

• Definition and optimization of the commercial and acquisition strategy
• Structuring of Sales processes and conversion pipeline
• Implementation and optimization of CRM (HubSpot) and pilot KPIs
• Creation of commercial playbooks and multichannel outbound sequences
• Development of prospecting strategies (email, phone, LinkedIn, networking)
• Performance analysis and Test & Learn approach
• Management and qualification of B2B startup leads
• Support for the complete sales cycle: sourcing, appointments, negotiation, and closing
• Management and coordination of SDR / outsourced prospecting actions
• Participation in the development of startup support offerings
Sales Strategy Business development Head of Sales Growth Strategy CRM
Bloomays
Sales & Account Manager, Permanent Contract
HUMAN RESOURCES
June 2023 - June 2025 (2 years)
Paris, France
• 360° Sales: sourcing, multichannel prospecting, appointment management, follow-up, and closing
• Account Management: Retention and account development
• Growth Marketing: Implementation and monitoring of a growth strategy
• Project Management: Partnership development, external communication (social media, events), CRM management and improvement
Phoning Sales funnel Account Management développement partenariat Gestion de projets