Freelancer profile translated to English.
Back to original languageAbout Pauline
Hello đź‘‹
B2B copywriter specializing in the energy transition (energy, industry, construction), I work with technical players who want to make their expertise clear, credible, and engaging.
For over 5 years, I have been operating at the heart of these demanding sectors: I quickly understand your business challenges, your constraints, and your target audience's expectations.
✒️ My specialty?
Transforming complex subjects into structured and convincing content that enhances your credibility and creates a true bond of trust with your ecosystem.
Specifically, I write for you:
✔️ Opinion pieces from your leaders and experts,
✔️ Interviews and expert statements (clients, partners, employees, leaders)
✔️ Editorialized blog posts,
✔️ Customer case studies and project analyses,
✔️ Institutional and commercial content (white papers, activity reports…),
✔️ Press materials (press releases, kits).
They have trusted me before:
🏠Industry / Energy: Alliance ALLICE, CETIAT, DAMETIS, Le Lab des Énergies
🏗️ Construction: Crieur Public, Séquoia Ingénierie, Thermpresse
Do you have technical expertise? I have the words to tell your story!
Let's connect!
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Alliance ALLICECommunications OfficerApril 2024 - December 2024 (8 months)Lyon, FranceAlliance ALLICE is an alliance of industrialists forthe decarbonization of industry**. It has over a hundred members and has already produced more than 40 joint works on **energy transitionanddecarbonizationtopics.For two years,I held the position of Communications Officerwithin the Alliance.Among my responsibilities:*Definition of the editorial strategyand the annual communication plan,*Writing web content:blog posts, event websites, etc.*Writing print documents:brochures, welcome booklets, etc.*Writing institutional content:member interviews, leader statements, etc.
- **Writing & publishing the alliance's LinkedIn posts**.
- Crieur PublicPress Officer / Content ManagerSeptember 2019 - March 2022 (2 years and 6 months)Lyon, FranceLe Crieur Public is a communication agency specializing in thehousingandconstructionsectors.For two years, I held the position of Press Officer / Content Manager and was in charge of a portfolio of about fifteen clients. Most of them were from therenewable energyandbuilding energy performance(ITE, glazing, etc.) sectors.Among my responsibilities:
- **Participation in the development of recommendations**,
- Brief taking, **market monitoring and immersion for the agency's clients**,
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Education
- Communication, Culture and InstitutionsSciencesPo Lyon2019