About Pauline
- 🏁SEO & GEO Management:definition and monitoring of a clear strategy with a prioritized action plan.
- 🔄Global SEO Audit:complete analysis of your site (technical, content, and link building) to identify growth levers so you can rank on Google and in LLMs.
- 🕶️Competitive Analysis:benchmark your competitors (keywords, positions, SEO strategy) to refine your positioning.
- ♟️Content Strategy:targeting the right keywords, creating an editorial calendar, and recommendations for producing high-performing content.
- 📓Semantic Audit:strategic keyword research, optimization of your existing content, and editorial recommendations.
- ⚙️Technical Audit:checking Google indexing, speed, architecture, internal linking, and mobile-friendliness.
- 🔗Link Building Audit:analysis of the quality of your backlinks, anchors, and identification of opportunities to strengthen your site's authority.
- ✍🏻SEO-Optimized Web Writing:blog posts, web pages, and product descriptions designed to please both readers and Google.
- 👩🏫Training & Support:simplifying SEO concepts, practical workshops, and individual or group coaching to build skills.
French
Native or bilingual
English
Fluent
Experience
- peakaceSEO ConsultantPRESS AND MEDIASeptember 2023 - July 2025 (1 year and 10 months)Levallois-Perret, FranceWeb performance audit for a major retail giant,Technical check-ups for various site types & support in implementing recommendationsWebsite redesign management (from pre-production to post-migration)Crawl analysisSEO performance management & monitoringDefinition & implementation of SEO editorial strategies (e-commerce & blog)SEO project management
- JuntoSEO ConsultantPRESS AND MEDIAJuly 2025 - September 2025 (2 months)Paris, FranceSEO project management for SMEs and large corporations (technical audit, content strategy, semantic analysis).Conducting comprehensive technical audits (crawls, indexing, site structure) and strategic recommendations.Semantic optimization: keyword research, creation and optimization of high-value content.SEO performance management (GSC, Analytics, Data Studio) and KPI monitoring.
- FNAC DartySEO Project ManagerE-COMMERCEJanuary 2022 - January 2023 (1 year)Ivry-sur-Seine, France
- Recommendations for website SEO and implementation
- Content writing and training a team of writers in SEO
- Optimization of catalog pages and regular reporting
- KPI analysis
- On-page optimizations
- Semantic audits
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Education
- Bootcamp training: SEO ExpertOreegami Academy2021* Mise à niveau en marketing digital * Création d'un audit sémantique SEO pour une entreprise de décoration * Gestion de projet SEO (Sémantique, technique, netlinking) * Outils Google dédiés au SEO (Search Console, Tag Manager, Trends, Ads, Analytics) * Outils dédiés au SEO (Semrush, Ubersuggest, SEMrush) * Exel appliqué au SEO
- Master 2 Corporate Communication and Social MediaUniversité Gustave Eiffel2020* Community management * Rédaction Web * Graphisme (Indesign, Illustrator, Photoshop) * Conception de stratégies de communication internes et externes * Rédaction d'un mémoire