Pauline C.

For over 8 years, I have been supporting early-stage startups, scale-ups, and large corporations in moving from ambiguity to action. I dive into the real world to capture users' true needs, identify the right opportunities, and transform intuitions into useful, used, and loved products.

Whether it's launching an AI app for teens, rethinking a healthcare journey, or designing a business tool for the construction industry, I make users speak, I bring order to complexity, and I turn insights into product decisions.

I get involved from the very first phases: exploratory research, user testing, opportunity validation, MVP, product roadmap. I have worked with founders launching their products as well as innovation, HR, or marketing managers looking to better align their offerings with market expectations. My job: ask the right questions, explore usage patterns, structure learnings, and produce actionable deliverables – insight summaries, maps, roadmaps, or product deliverables.

🚀 Recent Projects

- Design of an AI learning app for teens (memory, concentration, critical thinking): interviews with teens, parents, and teachers, community management

- Study of the needs of families and businesses for comfortable stays in nature – +100 field interviews

- Exploration for an AI tool to aid agricultural decision-making – interviews with farmers & consumers

- Exploration of usage, barriers, and motivations for second-hand purchases – consumer interviews