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Pauline BuffardPB

Pauline Buffard

Social Media Strategy - Social Media Coaching

€450/day
Nantes, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Pauline

With nearly 8 years of solid professional experience in digital marketing, I specialize in mastering various social media platforms and community management. My goal is to help businesses and entrepreneurs stand out online, maximize their visibility on the social web, and optimize their e-reputation.

My expertise goes beyond simply increasing your company's visibility; it's also about transforming that visibility into conversions. Indeed, many people have noticed a lack of conversions generated on their social networks. To remedy this, I implement effective, tailor-made strategies that promote the growth of your company's revenue.

Furthermore, for those who feel the need to deepen their knowledge of social media, I also offer Social Media training. These courses are designed to help you understand and best utilize social networks to maximize your impact and results.

As a community management specialist, I am dedicated to creating fabulous "stories" for your brands, inventing or rethinking your digital strategy. I am convinced that digital communication and online advertising are powerful tools for increasing your visibility and achieving your performance goals. That's why I am determined to help you master these tools and use them to boost your business.

Feel free to contact me to discuss how we can work together to achieve your goals in social media, community management, social media training, online advertising, and digital communication. I will be happy to help you boost your business and stand out on social media with a tailor-made and effective strategy!


Contact me!
  • English

    Fluent

  • Spanish

    Conversational

  • French

    Native or bilingual

Can work on-site
Nantes (up to 50km), Paris (up to km), Toulouse (up to km), Nîmes (up to 10km)

Experience

  • Take Off Com
    Digital Communication Consultant | Content & Community Manager
    SOCIAL NETWORKS
    January 2018 - Today (8 years and 5 months)
    Nantes, France
    Digital Strategy
    - Online presence audit,
    - Identification of webmarketing levers to activate,
    - Community Management Action Plan
    - Implementation of a Social Media strategy and editorial line
    - Identification of useful social networks for your business/brand
    - Manage, animate, and monitor your community and foster loyalty
    - Create relevant content
    - Develop engagement
    - Implement active monitoring to manage your e-reputation
    - Recruitment and advertising campaigns (Social Ads) Content Marketing
    - Definition of an editorial line
    - Topic suggestions
    - Development of editorial calendars
    - Content writing, SEO optimization
    - Creation of visual and textual content (infographics, photos, newsletters, articles…)
    - Product description writing, product sheets Influencer Marketing
    - Identification of opinion leaders
    - Creation of partnerships with bloggers and web influencers
    - Analysis of returns Training Tailor-made programs based on your needs For example:
    - How to effectively use Facebook pages for VSEs and SMEs.
    Community Management Social Media Advertising Social Networks Digital Communication
  • Naonex
    Social Media Manager
    CONSULTING AND AUDITS
    January 2022 - Today (4 years and 5 months)
    Nantes, France
    - Creation of a social media strategy for an accounting firm
    - Development of an editorial line
    - Employer branding
    - Content animation, management, and moderation
    Each month, I assist the firm in managing their social networks (Facebook, Instagram, and LinkedIn). We work together to highlight the firm's DNA and share their news.
    Social Networks Social Media Communication Social Media Consultant Social Media Strategy social media strategy
  • Agence IN SITU
    Social Media Manager
    PRESS AND MEDIA
    October 2021 - Today (4 years and 8 months)
    Nantes, France
    For several agency clients:
    - Creation of a social media strategy and editorial calendar on Facebook, Instagram, and Pinterest
    - Community management with creation and dissemination of high-value content.
    - Creation of specific key templates for Instagram stories and other formats
    - Moderation, management, and community animation.
    - Analysis and reporting
    - Highlighting quality videos (Reels)
    Instagram Pinterest Facebook Social Networks Social Media Communication

Recommendations

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Florian Bodin and 2 other people have recommended Pauline

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Education

  • Master's in Marketing & Communication
    ISEG Marketing & Communication School
    2015

Skill set

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