Freelancer profile translated to English.
Back to original languageAbout Pauline
✨ Community Management • Social Media Strategy • Content Creation
👩🏼‍💻 7 years of experience in digital communication
🤝🏻 +60 clients supported
📱 Instagram Expertise
Looking for a freelance Community Manager to structure your communication and develop a regular presence on social media?
I work on **Instagram, LinkedIn, Facebook, TikTok, and X**, from social media strategy to managing your social networks and creating content. My goal: to help you save time, communicate consistently, and build a presence aligned with your objectives.
Throughout my career, I have supported over60 clientsthrough community management, audit, social media strategy, consulting, and training missions.
I specialize in **social media management**, **community management**, **content creation**, **editorial calendars**, **moderation**, **reporting**, and **social media audits**.
I combine strategic vision with operational execution to ensure recommendations translate into concrete actions.
If you are looking for a Community Manager or Social Media Manager for a one-time project or long-term support, let's discuss your project.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Lyon (up to 20km)
Experience
- Auto-entrepreneurFreelance Community Manager & Social Media ManagerSOCIAL NETWORKSApril 2023 - Today (3 years and 3 months)Lyon, FranceI support businesses, freelancers, and brands in developing their visibility on social media through both strategic and operational support.From strategic thinking to content creation, I manage all aspects of social media presence to help my clients increase their brand awareness, strengthen their brand image, and engage their community.Missions carried out:
- Development of social media strategies tailored to each client's objectives and target audience
- Management and oversight of Instagram, Facebook, and LinkedIn accounts
- Content creation: posts, carousels, Reels, and stories
- Building and managing editorial calendars
- Competitive intelligence and industry trend analysis
- Community engagement and moderation of discussions
- Performance tracking, KPI analysis, and optimization recommendations
Support & Training:- Coaching freelance community managers in developing their business (offering, positioning, client acquisition, organization, and activity management)
- Individual coaching for entrepreneurs in their social media communication
- Training on social media best practices, content creation, and professional Instagram use
- Strategic advice for increasing visibility and strengthening online presence
- CooknetSocial Media ManagerENTERTAINMENT AND LEISUREMay 2021 - Today (5 years and 3 months)Lyon, France
- Digital Strategy Development:strengthening brand awareness and increasing community engagement.
- Social Media Management for Cookomix:creating engaging content (photos, visuals, articles) and scheduling posts.
- Community Engagement:responding to and moderating messages to maintain a positive and responsive customer relationship.
- Active Competitive Intelligence:adjusting strategy according to industry trends and best practices.
- Editorial Planning Development:optimization to ensure consistency and maximum impact.
- Multimedia Content Creation:Photos, visuals, and blog posts to attract and retain users.
- SEO/SMO Optimization:writing relevant content to improve search engine and social media rankings.
- Bi-monthly Newsletter Writing"Weekly Recipes": driving traffic and engaging subscribers.
- Laboratoire Les Trois ChênesCommunications OfficerHEALTH AND WELLNESSMay 2019 - May 2021 (2 years)Villechenève, France
- Social Media Management:developing and managing accounts for 3 Chênes®, 3C Pharma®, Color & Soin®, and Eric Favre® on Facebook, Instagram, LinkedIn, YouTube, and Pinterest. Includes community moderation and engagement.
- Multimedia Content Creation:producing attractive photos, videos, and visuals to enrich social platforms.
- Promotional Video Production:creating and distributing videos to enhance brand visibility and image.
- Influencer Partnership Management:developing relationships, organizing contests, and collaborations to increase brand reach.
- Press Relations Management:writing and distributing press kits, managing relationships with journalists to optimize media coverage.
- Promotional Material Writing:contributing to the creation of marketing and institutional materials to support communication initiatives.
- Internal Event Organization and Promotion:managing sales seminars, company days, and departmental news.
Reviews
Recommendations
JD
+7
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Education
- TOSA Digital Training - Networks and Digital CommunicationÉcole Française du Digital2018PROMOUVOIR L’ACTIVITÉ D'UNE ENTREPRISE SUR INTERNET: Community Management / Publier et promouvoir des contenus digitaux sur les réseaux sociaux
- Digital Freedom TrainingJR Social2022Certification Community Management