Paulina Echavarría

My name is Paulina Echavarría and I've always loved playing with words and different ways of telling stories. I currently build the visual universe of your restaurant, cafe, or accommodation to be true to your essence and attract ideal clients with photography and video.

I have a creative heart with a strategist's mind.

I have over 7 years of experience helping brands build their digital presence. I started as a Social Media Manager and Marketing Strategist and, since 2025, I have been working as a freelancer.

I specialize in the gastronomic sector not only to take beautiful photos, but because I understand food from the inside.

Cooking is part of my daily life: I plan menus, knead, experiment. This allows me to understand the essence of a dish or a space before turning on the camera, and translate it into content that connects.

I am responsible for directing, styling, producing, and post-producing the photographs and videos your business needs.

I am organized, autonomous, and proactive. Count on me as an extension of your team, not as an external supplier.

I have been living in Barcelona since 2017, where I have felt as much at home as in Medellín, Colombia, my hometown.