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Paul GavardPG

Paul Gavard

Brand Designer | Brand Identity & Strategy

€450/day
3 projects
Bordeaux, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Paul

🎨 Freelance Brand Designer | Visual Identity & Brand Strategy

For over 6 years, I have been helpingstartups, SMEs, and freelancerscreate or revamp theirbrand identity**, combining **creativityand **strategy**.

🔍 My Approach

Every project begins with a strategic thinking phase: positioning, values, target audience, competition… Followed by the creation of your identity. The goal? To create a visual identity that iscoherent, impactful, and alignedwith your DNA.

🤝 Co-creative Approach

I work inclose collaboration with you**, using a participatory approach. Your involvement is essential: it allows you to better **understand, manage, and evolve**your brand image** in the long term and autonomously.

✨ What I Offer

  • Creation or rebranding of visual identities: logo, color palette, typography, graphic universe
  • Adaptations for web, print, and social media
  • Animated adaptations in motion graphics
*Customized packagestailored to your needs: Starter (Logo), Basic (Full Identity), or Premium (Identity + motion)
  • A structured, clear, and supportive process

📌 Practical Information


*Tenders accepted only if remunerated
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Bordeaux (up to 20km), Paris (up to 50km), Toulouse (up to 20km)

Experience

  • eveho
    Brand Strategy
    AUTOMOBILE
    March 2023 - April 2023 (1 month)
    Bordeaux, France
    - Brand Strategy Workshop Facilitation
    - Brand Personality
    - Positioning
    - Audience & Target Client
    - 3 Visual Identity Proposals (mood boards)
    Branding Brand Strategy
  • MathCK Conseil
    Brand Designer
    CONSULTING AND AUDITS
    October 2020 - June 2021 (8 months)
    As part of a repositioning of his business, I assisted Mathieu in developing his personal brand:
    - Visual identity development
    - Creation of print and digital materials
    - Design System development
    Branding Brand Guidelines Communication Materials Design System User Interface Design Graphic Design Visual Identity
  • Mooncard
    Graphic & Motion Designer
    BANKING AND INSURANCE
    June 2019 - April 2020 (10 months)
    Paris, France
    Graphic Design Motion Design Branding Visual Identity Video Editing Print Graphic Design Social Networks User Experience Design User Interface Design

Recommendations

Marie DuprezMD
FU
FU
Marie Duprez and 2 other people have recommended Paul

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Education

  • Web Management / Multimedia and Webmaster
    Digital Campus
    2019
    Gestion du Web / multimédia et webmaster

Skill set

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