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Paul DechazeauxPD

Paul Dechazeaux

Partnership Strategy & Lead Generation

€400/day
Toulouse, FR
3-7 years

Average response time: A few days

Freelancer profile translated to English.
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About Paul

6 years of SaaS B2B expertise, specializing in building partner ecosystems and generating qualified leads.

At Axonaut (SaaS CRM for VSEs/SMEs), I managed an indirect sales strategy (referrers, resellers, franchise networks) that currently generates 15% of the company's monthly acquisition.
I structured a partner network of over 1500 members and converted over 300 active referrers.

I offer one-off consulting missions for SaaS editors and B2B startups who want to:

Structure a partnership strategy (referrers, resellers, integrators)
Audit and optimize their indirect acquisition program
Implement targeted B2B prospecting campaigns (LinkedIn, cold email, cold call)
Train their sales teams on the fundamentals of B2B partnership

Available for short missions (audit, structuring, team coaching) alongside my main activity.

➡ The goal? 🎯
Help you structure your partnership strategy, identify your best indirect acquisition levers (referrers, resellers, networks) and turn these partners into a true growth engine 🔥

➡ To go further 🚀
I will provide you with the method and tools so that your team can then manage and animate the network autonomously, without depending on me in the long term.

➡ Why me? ❓
◼ Over 6 years of experience in B2B SaaS partnership strategy, from network building to conversion into recurring revenue.
◼ At Axonaut (SaaS CRM), I managed an indirect sales strategy that currently generates 15% of the company's monthly acquisition.
◼ Experience from prospecting to conversion: structuring partner programs, onboarding, animation, KPI monitoring.
◼ Extensive professional network in the B2B SaaS ecosystem, useful for your connections.

Let's have a 5-minute chat to get acquainted ☕💻
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

Remote only
Primarily works remotely

Experience

  • Axonaut
    Partnership Manager
    SOFTWARE PUBLISHING
    August 2020 - Today (6 years)
    Labège, France
    Axonaut enables VSE/SME managers to boost their business and save time on administrative and commercial tasks! Partnership Manager
    • Implementation of partnership strategies
    • Prospecting / Onboarding / Animation / Metrics Analysis
    • Webinar / Conference / Podcast Hosting
    • Trade show participation
    • Accounting firms / Public Administrations / Incubators/ Digital tools and solutions Account Manager
    • New client onboarding
    • Franchise network management (offer development / installation)
    • Product demonstration CSM
    • Chatbot development and management (Clustaar)
    • Ticketing and customer feedback
    Partnerships Business Development Sales Strategy Lead Generation Oral Communication
  • Social Builder
    Business Mentor
    CONSULTING AND AUDITS
    August 2022 - Today (4 years)
    Toulouse, France
    I individually and voluntarily support a Social Builder learner during one of the programs to help them succeed in launching and developing their business.
    Business Development Partnerships Setter
  • Avis Sportifs
    Digital Marketing Manager / E-commerce / Account Management
    SPORTS
    April 2018 - September 2018 (5 months)
    Rennes, France
    • Responsible for the creation and monitoring of digital marketing campaigns for sports brands.
    • Creation, analysis, and reporting of web-digital campaigns (KPI, ROI).
    • Account Management, client relationship monitoring (Onboarding, support, needs analysis, client satisfaction/retention).
    • Community Management & social selling, acquisition strategy.
    • Back and front office management of the institutional website under Prestashop. (SEO, content marketing, affiliation).
    • E-commerce site management under Prestashop.
    • Logistics flow management (product reception and order shipment).
    Sales Strategy Business Development Visual Identity

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Education

  • Master of Management
    Toulouse School of Management
    2018
    Master 2 (M2), Management du sport
  • Master 1 IMOS, Strategic Management, Marketing, Management Information Systems, Management Control
    IAE Toulouse, School of Management of the University of Toulouse 1 Capitole
    2017
    Master 1 IMOS, Management stratégique, Markéting, Informatique de gestion, Contrôle de gestion

Skill set

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