About Paul
French
Native or bilingual
English
Fluent
Experience
- Xbox FranceSocial Media ManagerVIDEO GAMES AND ANIMATIONJuly 2023 - Today (2 years and 11 months)Social Media Manager – Xbox France- Development of editorial strategy on X, Instagram, Facebook, TikTok & YouTube- Creation and planning of engaging content around Xbox launches and highlights- Coordination with PR, creative, and marketing teams- Activation of campaigns with influencers & partners (games, events, brands)- Daily moderation and community management- KPI monitoring, monthly reports, and strategic recommendations
- Havas PlaySocial Media ManagerJanuary 2023 - January 2023
- MichelinCM Twitter Team MichelinAUTOMOBILEJanuary 2023 - Today (3 years and 5 months)Clermont-Ferrand, France- Management of the @TeamMichelin Twitter account- Content creation to integrate Michelin's values into esports
Reviews
Recommendations
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Education
- Master II - Digital Strategy ExpertDigital Campus Toulouse2019- Concevoir, déployer et superviser une stratégie éditoriale - Définir le message à véhiculer ainsi que le storytelling lié à la marque - Donner de la cohérence à la marque sur les différents supports - Imaginer les contenus qui seront en phase avec la/les cibles - Fédérer une communauté Social Media - Mettre en place et gérer des campagnes d’influence - Suivre et analyser les indicateurs de performances clés (KPIs) fixés en amont - Gérer un budget et animer des équipes internes et externes
Certifications
- Google Ads CertificationGoogle2019
- Google Analytics CertificationGoogle2019