Freelancer profile translated to English.

Description

Product owner, I support your product launches from the idea through studies & design thinking workshops, interviews, wireframe design, user testing, roadmap establishment, development monitoring, poker planning prioritization...

Growth hacking and digital marketing consultant, I carry out audits and recommendations for you on one or more of the following topics:

Acquisition: SEO

- Audits, recommendations, netlinking, optimized content writing...

Activation & Revenue: CRO

Site audit, best practices, benchmark, data and wireframe recommendations

Retention & Referral: Google Analytics & Google Tag Manager Monitoring

Tracker installation, training on tool usage and in-depth training on data management and analysis

Passionate about the constant evolution of acquisition techniques and the specificities of Growth Hacking, monitoring and project execution have allowed me to acquire strong expertise in these areas.

Trained in the Agile methodology during assignments in various startups and digital agencies, I am used to working in pairs, both with Product Owners and UX Designers.

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to km)

Qairn
Product Manager
SOFTWARE PUBLISHING
February 2021 - Today (5 years and 4 months)
Paris, France
- Gathering requirements to define the product roadmap
- Design thinking workshop with 100 people
- Product roadmap definition
- Product owner role with 2 full-stack developers & 1 DevOps
- Poker planning, prioritization
Product Management Product Owner Agile Method
MSD Europe
Lead Campaign Manager
PHARMACEUTICALS INDUSTRY
August 2020 - March 2021 (8 months)
Saint-Eutrope-de-Born, France
- Establishing marketing campaigns for 8 countries in parallel
- Managing 8 representatives, each from a different country
- Defining channels and marketing actions
- Defining messages and visuals
- Defining KPIs
- Facilitating agile rituals throughout the project (6 months)
- Deliverables
Campaign Management Growth hacking Google AdSense Facebook Marketing Lean Management
MSD France
Marketing Transformation Consultant
PHARMACEUTICALS INDUSTRY
March 2020 - December 2020 (10 months)
Bruxelles, Belgium
Agile transformation project within the framework of MSD Belgium's digitalization initiative - Managing a team of 3 consultants:
- Agile coach
- Establishing KPIs and monitoring implementation
- Recommending procedures and tools to implement
- Growth hacking actions
- Digital marketing training
Agile Growth hacking Lead Growth Team Management Product Management