About Patrick
French
Native or bilingual
English
Fluent
Spanish
Native or bilingual
Experience
- French MushAffiliate Marketing Manager | Market Expansion (Spain, Italy & Belgium)September 2023 - February 2025 (1 year and 5 months)
- **Creation and integration of an affiliate program from scratch**, with complete management of structure, execution, and performance.
- **Selection and integration of the most suitable affiliate network**, with implementation of tracking systems to ensure accurate performance monitoring.
- **Development of a data-driven affiliate strategy**, with targeted partnerships with high conversion rate publishers and influencers.
- **Brand expansion in Spain, Italy, and Belgium**, adapting the affiliate strategy to the specific dynamics of each market.
Impact on the brand:+220 salesin three months after launch.400% monthly ROIafter 6 monthsSuccessful expansion into3 new markets - Golden CBDAffiliate Marketing ManagerJuly 2023 - August 2024 (1 year and 1 month)
- **Optimization and expansion of an existing affiliate channel**, with complete management of strategy, execution, and monitoring.
- Development of a comprehensive recruitment strategy, with the integration of 110+ qualified affiliates in just four months, exceeding the initial goal of 50+.
- **Optimization of commission structures**, ensuring competitive incentives for the highest-performing affiliates.
- **Implementation of data-driven performance analysis**, relying on key indicators such as conversion rates, EPC (earnings per click), and ROI.
Impact on the brand:+289% salesin just 10 weeks110+ active affiliatesin 4 months (+120%)Brand expansionin Belgium and Spain - Tilyo CBDAffiliate Marketing ManagerDecember 2022 - January 2024 (1 year and 1 month)
- **Creation and integration of an affiliate program from scratch**, with strategic execution.
*Design of a competitive commission structureto attract and retain the highest-performing affiliates.- **Recruitment of high-quality affiliates**, influencers, and content publishers, ensuring a constant flow of traffic and conversions.
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