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Description

My passion is building bridges between Growth | Marketing | Brands | Innovations and data-driven Strategies.

A few of my highlight projects:

National & international Sr Brand Manager OeTTINGER Beverages New Brands & Karmeliter

Marketing & Brand Lead at the startup Compleat GmbH

Relaunch & Introduction of the Oberbräu Hell brand

Lead Marketing & Brand Manager König Ludwig Brewery

National Culture Manager incl. creation & activation of the national Warsteiner CSD campaigns | OMR main partner 2018|2019 planning & activation

Setup & Lead Field Marketing Structure & Office in Berlin & Region North East

Wulle Bier Marketing & Sales National

Setup Partisan Vodka Sales Network Southern Germany

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
Spanish
Conversational

Workplace preferences

Can work on-site

Mannheim (up to 50km), Berlin (up to 50km), Frankfurt am Main (up to 50km), Stuttgart (up to 50km)

Compass Group Deutschland
Sr. Strategic Project Manager
February 2025 - October 2025 (8 months)
Data-driven elaboration and implementation of a strategy for POS activation within the national Compass universe (Eurest, Leonardi, etc.).
Data Analysis POS Activation Branding Growth Strategy Project Management
OeTTINGER Getränke
Sr. Brand | Innovation & Product Manager National & International
July 2024 - February 2025 (7 months)
Relaunch of Karmeliter Hell & Alcohol-free simultaneously national & international Brand Manager for OeDrink and Innovations.
Compleat Fitness Food GmbH
Lead of Brand & Marketing
August 2023 - May 2024 (9 months)
Development and expansion of the brand & marketing foundation of the startup brand compleat, including franchise partner communication strategy & relaunch look & feel (6 new openings after the relaunch).

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Bachelor of Arts in Business Administration
Kiel University of Applied Sciences
Bachelor of Arts BWL
International Business Administration
University of Malaga
Internationale BWL

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Patrick Forgacs

Sr. Brand | Marketing | Product | Sales Manager

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