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Patricia PerelloPP

Patricia Perello

SEO & Editorial Strategy Consultant

€450/day
Biarritz, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Patricia

I didn't have a linear career path, but a demanding one. After real estate, HR (returning to studies up to Master's degree) then project management and employment support roles, I chose editorial strategy.

As an SEO Consultant, I collaborated with ERA, Orpi, Cogedim, Docaposte, and Vinci Immobilier – a demanding environment that taught me: quality is not enough, you have to make the right choices.

I support companies that have a mission to defend by designing visibility strategies based on SEO/GEO and demanding writing. I don't produce for the sake of producing: I define what should exist, how to structure it, and what should be avoided.

If you are looking for an executor, other profiles will suit you; if you want meaning, rigor, and results, let's talk.
  • French

    Native or bilingual

Can work on-site
Biarritz (up to 50km)

Experience

  • Luz Heaven Media, Pyrénées magazine, Mediabask
    Freelance Print Journalist
    April 2022 - Today (4 years and 4 months)
    • • Journalistic and editorial writing: production of reports, interviews, and analysis papers on political, economic, and societal issues.
  • Freelance
    Editorial & SEO Consultant
    October 2021 - Today (4 years and 10 months)
    • • Creation and management of web content (SEO): audit, content strategy, writing of articles and web pages optimized for search engines. Online editorial consulting for various clients (real estate, HR, tourism) and management of publication schedules. Performance monitoring and results control using analysis tools to apply necessary corrections.
  • PôleEmploi/CapEmploi
    Professional Integration Officer
    October 2013 - November 2014 (1 year and 1 month)
    • • Support for disabled workers: skills assessment, definition of professional projects, and development of training plans. Personalized follow-up of beneficiaries and direct connection with employers. Promotion of the agency's services at job fairs.

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Education

  • Master's in Human Resources Management
    ESTC Marseille
    2012
    Management des Ressources Humaines, spécialité recrutement. Droit social, ingénierie de formation, techniques de recrutement, management

Skill set

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