About Patricia
Spanish
Native or bilingual
English
Fluent
Experience
- Women in RetailMarketing ManagerApril 2025 - Today (1 year and 4 months)Design and execution of the 360º marketing strategy. Team leadership and coordination. Management and analysis of multi-channel campaigns: email marketing, social media, paid media, and content. Supervision of editorial calendar, promotional campaigns, and key launches. Optimization of performance KPIs, reporting, and data-driven decision-making.
- Kinepolis EspañaDigital Marketing specialist and content creatorPUBLISHINGAugust 2024 - Today (1 year and 11 months)Madrid, Spain-Content creation for different digital platforms.-Photography and video editing-Social media management and analysis-Implementation of paid media campaigns and results optimization.-Newsletter writing and external communication.-Email marketing-CMS and CRM management for digital process optimization.-Trend analysis.-Community management
- REMAX Gestión Las RozasMarketing and Communication ManagerJanuary 2022 - January 2023 (1 year)Content creation and design of communication materials. Implementation and management of marketing campaigns. CRM management and newsletter dispatch. Reporting and metrics analysis for strategy optimization. Achievement: Implementation of a digital strategy that increased potential customer conversion by 25%.
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Education
- Degree in Audiovisual CommunicationComplutense University of Madrid2018Comunicacion Audiovisual
- Community Manager and Digital MarketingAula CM2022Marketing digital