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Patrice BarbesierPB

Patrice Barbesier

Fractional CMO / Transition Marketing Director

€1,000/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Patrice

Hello! I'm Patrice, originally from the South of France but based in Paris. I have 13 years of experience in B2B Marketing in large corporations and startups, including 4 years as a Fractional CMO / Transition Marketing Director where I supported SMEs and B2B startups (Edflex, Powell, hipto, Zenchef, Figures, Jamespot...).

My main experience is at Partoo where I acted as Marketing Director. I created and accelerated the Marketing department to support the company's growth from 2 to 20 million in revenue, and from 20 to 400 employees in several countries.

I am consulted as a Transition Manager to:
- Ensure the deployment of your action plans in France and internationally
- Build Marketing plans
- Challenge the Executive Committee on strategic issues
- Structure the Marketing department
- Align interests between sales and marketing teams

I invite you to look at my client recommendations on my LinkedIn profile. You will see that beyond my Marketing expertise, my good humor and enthusiasm are highlighted.

I remain at your entire disposal to discuss your projects.

Have a great day.
Patrice
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Edflex
    Fractional CMO / Transition Marketing Director
    EDUCATION AND E-LEARNING
    January 2026 - July 2026 (6 months)
    Paris, France
    - Review of marketing strategy in France and internationally
    - Monitor the deployment of ongoing projects
    - Manage a team of 8 people
    - Participate in the recruitment of 2 profiles
    Management d'équipe Internationalisation
  • hipto
    Part Time CMO
    DIGITAL AND IT
    January 2024 - Today (2 years and 7 months)
    Boulogne-Billancourt, France
    - Construction of a Marketing roadmap
    - Structuring of the Marketing department
    - Positioning work for the company
    - Recruitment of a Senior Marketing Manager
    - Sales & Marketing Alignment
    Alignement stratégique Marketing and Communication Planning Stratégie de positionnement Go-to-market Strategy Stratégie marketing digital
  • Figures
    Advisor
    SOFTWARE PUBLISHING
    January 2024 - Today (2 years and 7 months)
    Paris, France
    - Marketing Advisor for the CEO & VP Marketing, through bi-monthly or monthly meetings.
    - Topics covered:
    -> Rebranding
    -> Targeting a new market segment (mid-market vs SMBs)
    -> Customer Retention
    Alignement stratégique

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Education

  • Master
    ESCP Europe
    2012
    Master
  • Bachelor
    KEDGE Business School
    2010
    Bachelor

Skill set

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