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Pascal LüllemannPL

Pascal Lüllemann

AI & Marketing Consultant

€760/day
Marburg, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Pascal

16 years of digital marketing experience, including 6 years in leadership roles on international accounts at Serviceplan Make and Wunderman Thompson. I have managed global productions for brands such as Lufthansa, Triumph Motorcycles, and Reemtsma, and led a 12-person team with personnel and budget responsibility.

Today, I advise startups, medium-sized companies, and large corporations at the intersection of marketing, processes, and AI. My focus is on where automation and AI bring real added value in daily operations, and how to move from idea to ongoing implementation.

My approach: structure first, then tool. AI agents are only as good as the processes they are embedded in. I analyze existing setups, prioritize the right levers, and support the implementation until the result, technically via Make, n8n, and Claude, and content-wise through clear processes and responsibilities.

Certified AI Consultant (Innolea Institute), trained in AI strategies, use cases, and process optimization for companies.
  • German

    Native or bilingual

  • English

    Fluent

  • French

    Basic

Can work on-site
Marburg (up to 50km)

Experience

  • ISB Marburg
    Head of Operations & Digital
    EDUCATION AND E-LEARNING
    October 2025 - Today (9 months)
    Marburg, Germany
    Setup and maintenance of CRM structures
    Web analytics and reporting
    Implementation of digital tools and AI applications
    AI Consulting Marketing Operations
  • Dies!Das! Verschiedene Dinge!
    AI & MARKETING CONSULTANT
    CONSULTING AND AUDITS
    October 2025 - Today (9 months)
    Marburg, Germany
    Advising SMEs, startups, and teams at the intersection of marketing, processes, and AI
    Sparring for positioning, offer development, operational processes, and digital communication
    Concept development for automation, marketing operations, and AI-supported workflows
  • Serviceplan Make
    Client Service Director
    CONSULTING AND AUDITS
    June 2021 - September 2025 (4 years and 3 months)
    Frankfurt am Main, Germany
    Leadership of a 12-person team with personnel & budget responsibility
    Client management for Lufthansa, Triumph Motorcycles, Reemtsma & AGF
    Management of global marketing productions & process optimization
    Process Optimization Marketing Operations Leadership Experience

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Education

  • Certified AI Consultant
    Innolea Institute
    Certified AI Consultant
  • Feedback Communication Training
    Innolea
    Feedback Kommunikationstraining

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