Freelancer profile translated to English.

Description

Are you an SME executive or marketing manager looking toboost your businessin the market, but digital seems complex and time-consuming. You know that your visibility is crucial to attract new clients and remain competitive.

This is where I come in.

Withover 30 years of experiencein sales and marketing management, I have successfully supported the development of companies, from creating regional agencies to managing sales activities with major retailers (E-Leclerc, Carrefour) and large accounts (Town Halls, Army, etc.). My career has given me a unique understanding of the challenges you face, and it is this operational knowledge that I now put to work for your success.

As a freelance consultant, I am not just a technical provider. I am your strategic partner. My added value lies in my ability to combine field expertise, honed in companies like Realease Capital, Greenflex, and Microconcept, with a perfect mastery of modern digital tools.

I offer you a pragmatic and effective approach to achieve your goals:

Website Creation:I design custom showcase and e-commerce sites that are true growth tools.
Digital Marketing:I implement web marketing and SEO/SEA strategies so your clients can find you easily.
Social Media Management:I optimize your presence on platforms like LinkedIn to strengthen your credibility and expand your professional network.
Graphic Design:I create visual materials that enhance your brand and capture attention.

No more generic solutions! I help you define a clear strategy, produce quality deliverables, and achieve concrete results. Together, let's transform your vision into sustainable commercial success.

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Aix-en-Provence (up to 50km)

Altercloud
Founder
CONSULTING AND AUDITS
February 2022 - Today (4 years and 6 months)
Aix-en-Provence, France
As the founder of Altercloud, a strategy consulting firm, my primary role is to support companies in their business development and communication. My responsibilities include:

Strategic Consulting: I work directly with business leaders and marketing, communication, and sales management to develop tailor-made strategies, adapted to their specific needs and growth objectives.

Digital Marketing: I design and implement comprehensive digital marketing strategies, from website creation to online campaign optimization, to maximize visibility and engagement.

Support: I assist teams in executing these strategies, providing them with the necessary tools, training, and support to succeed in an ever-evolving market environment.
Sales Strategy Business Development Consulting Digital Marketing Strategy Website Creation Customer Relationship Management
Verso Healthcare
Marketing & Communication Director
MEDICAL
September 2017 - August 2025 (7 years and 11 months)
France
As Marketing and Communication Director at Verso Healthcare, a leader in the medical market and a subsidiary of the MACSF group, I was responsible for:

Communication Strategy: I designed and deployed a global communication strategy to strengthen the company's position as a specialist in IT outsourcing, services, and financing for healthcare professionals.

Web Marketing and Social Media Strategy: I managed the entire digital strategy, including web marketing and social media, with a particular focus on optimizing LinkedIn presence to attract new clients and partners.

Team Management: I led and supervised the marketing and communication team to ensure effective execution of all actions, thereby contributing to the company's growth and visibility objectives.
Communication Strategy Web Marketing Strategy Social Media Strategy LinkedIn Profile Optimization Team Management
Greenflex
Regional Director Southeast – Energy Management
CONSULTING AND AUDITS
July 2015 - September 2017 (2 years and 2 months)
Aix-en-Provence, France
In this role, I was responsible for:

B2B Business Development: I implemented and developed the energy management offering for a portfolio of strategic clients, including independent large retailers (E-Leclerc, Intermarché, Système U) and automotive distribution groups.

Sales Strategy & Negotiation: I defined the sales strategy and account plan for the PACA and Auvergne-Rhône-Alpes regions, with the objective of selling asset management contracts and services, requiring strong commercial negotiation skills.

Team Management: I managed and led the sales team to achieve set growth objectives, ensuring optimal performance across the entire region.
B2B Business Development Sales Strategy mass retail Commercial Negotiation Team Management