You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Malt Strategy
New report
Malt Tech Trends 2026
Pascale MorraPM

Pascale Morra

Supermalter

Social Media | Google Ads | SEO | Meta Ads

€250/day
13 projects
Paris, FR
3-7 years
Social Media
SEO
Google Ads
Marketing Automation
Digital Strategy Consultant

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Pascale

Digital strategy consultant specializing in online acquisition and visibility.

I help companies, freelancers, and brands implement effective digital marketing strategies to increase their visibility, generate leads, and structure their online communication.

My approach combines strategy, content creation, and performance analysis to transform digital communication into a true growth lever.

⛑️How I can help you:
  • Structure a clear and effective digital strategy
  • Develop your online visibility
  • Attract qualified prospects
  • Improve the performance of your marketing actions
To achieve these goals, I work on several key digital marketing levers.

🎯 My expertise:

*Digital Strategy:Digital marketing audit, communication strategy definition, action plan, and editorial calendar.

*Social Media:Social media strategy, content creation, visibility optimization on LinkedIn, Instagram, Facebook, and TikTok.

*Acquisition & Digital Campaigns:Meta Ads (Facebook / Instagram Ads), LinkedIn Ads, Google Ads, SEO / natural referencing.

*Marketing Automation & Email Marketing:Newsletter creation, marketing automation, prospect nurturing.

*Performance Analysis:Marketing KPI tracking, campaign optimization, results analysis, and strategic recommendations.

Each project is custom-designed, with a strategic, analytical, and results-oriented approach.

⭐⭐⭐⭐⭐Client reviews are available further down my profile if you wish to discover concrete feedback.

💬 Feel free to contact me to discuss your project.
E-commerce
Digital Business Models
Social Networks

  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • ESSEC Alumni
    Social Media Management & Content Creation
    EDUCATION AND E-LEARNING
    April 2026 - Today (2 months)
    Paris, France
    Support for the ESSEC Alumni Association in promoting its events, initiatives, and services to its international alumni community.

    Objective:strengthen community engagement on social media and increase the visibility of the Association's activities through a multi-channel content strategy.

    Actions taken:
    • Definition and management of the multi-channel editorial calendar
    • Creation of organic and sponsored content for LinkedIn, Instagram, and Facebook
    • Design of visuals, videos, stories, and social media posts
    • Promotion of the Association's events, initiatives, and services
    • Community management and interaction management with members
    • Moderation of discussions and monitoring of messages/comments
    • Editorial coordination with the communications team
    • Social media performance monitoring and monthly reporting
    • Analysis of KPIs: engagement, reach, community growth, and traffic
    Result:
    Implementation of structured social media communication aimed at strengthening the engagement of the ESSEC Alumni community and promoting the Association's activities to a national and international audience.
    Community Management LinkedIn Ads Meta Ads Communication Strategy Social Media Management
  • Prime Conseil
    Malt logoOn Malt
    Test Phase – LinkedIn Content Creation + SEO Article
    CONSULTING AND AUDITS
    March 2026 - May 2026 (2 months)
    Toulon, France
    Support for Prime Conseil in developing its digital visibility and strengthening its position as an expert in contract management.

    Objective:create high-value content to increase LinkedIn visibility and improve the website's natural referencing.

    Actions taken:
    • Definition of editorial angles and strategic topics
    • Creation of LinkedIn content for the company page
    • Writing posts adapted for an expert B2B audience
    • Creation of visuals consistent with the brand image
    • Keyword research and SEO structuring
    • Writing articles optimized for natural referencing
    • Development of an educational and expert editorial line
    Result:
    Implementation of a content strategy aimed at strengthening Prime Conseil's visibility and supporting its expert positioning with a B2B audience.
    LinkedIn Marketing SEO Writing Digital Communication Content Strategy B2B Communication
  • Technirel
    Malt logoOn Malt
    B2B Google Ads Campaigns – Lead Generation for TECHNIREL
    CIVIL ENGINEERING
    February 2026 - May 2026 (2 months)
    La Ciotat, France
    Management of Google Ads campaigns for TECHNIREL, a French manufacturer specializing in lifting stations and pumps.

    Objective:generate qualified leads and structure a digital acquisition strategy adapted to a technical B2B target.

    Actions taken:
    • Audit of existing channels and competitive analysis
    • Definition of the Google Ads acquisition strategy
    • Structuring of Search campaigns
    • Keyword research and optimization
    • Ad copywriting
    • Implementation of tracking and conversion monitoring (Google Tag Manager)
    • Continuous campaign optimization (budget, targeting, performance)
    • Data analysis and strategic recommendations
    • Regular reporting and steering meetings with the client
    Result:
    Implementation of a structured Google Ads system to support qualified lead generation and improve TECHNIREL's visibility for targeted business queries.
    Google Ads Google Tag Manager Google Ads Campaign Lead Generation Customer Acquisition
Check out Pascale's experience

Reviews

5.0

Out of 7 ratings

C

Charlotte

Responsable Marketing Communication - Technirel

Reviewed on 5/4/2026

Pascale listened to our needs, provided relevant solutions to the challenges we faced, and demonstrated great responsiveness throughout the collaboration. We highly recommend her.
M

Mohamed

Accompagnement pour le lancement de ELEGO à Mayotte - ELEGO

Reviewed on 2/24/2026

Ms. MORRA has once again delivered remarkable work. Beyond the impeccable quality of her always meticulous, precise, and expectation-meeting deliverables, she stands out for her constant professionalism, great rigor, and real ability to propose solutions. Her interpersonal skills are particularly appreciated: she communicates clearly, offers excellent advice, and demonstrates appreciated availability and flexibility. She is a reliable collaborator, involved, and truly invested in the project's success. I highly recommend Ms. MORRA, whose support and expertise provide real added value.
Show all 7 reviews

Recommendations

Be the first to recommend Pascale

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Signup to reveal

Education

  • Master in Digital Marketing and Management
    EFREI
    2024
    • Augmenter le trafic sur un site Internet • Créer du contenu destiné à la diffusion sur les supports numériques • Réaliser des études de marché • Mettre en place un CMS • Etablir un business plan • Gérer les projets numériques
  • Master in Marketing in a Digitalized World
    Cnam
    2024
    Double diplôme avec l'EFREI
Check out Pascale's education

Certifications

Skill set

Digital Marketing
Digital Marketing Strategy
Meta Ads
LinkedIn Ads
Instagram Marketing
LinkedIn Marketing
Community Management
Content Marketing
Content Creation
SEO Writing
Email Marketing
Brevo
Google Analytics
Performance Analysis
Wordpress
WordPress Website Creation

Categories