Freelancer profile translated to English.

Description

Over 25 years of professional experience... Confirmed expert in employer branding consulting, internal and external communication, editorial and digital strategy, journalist/author specializing in human resources and recruitment (but not only ;-)).

My sole watchword: revisit your recruitment and integration processes, develop your attractiveness, enhance your image, improve your e-reputation, sublimate your print and web content.

• A comprehensive view of communication/marketing levers for a strong and visible identity

. Internal and external communication strategy, HR communication

• Design/development of high-performing editorial and digital strategies

• Web marketing strategy consulting: context study, competitor analysis, image management, digital presence, social media strategy and natural referencing, site and blog analysis, reflection on content and format, editorial charter

• Communication services, writing, press relations, community management, training (personal LinkedIn profile, company LinkedIn page, social selling, web writing, natural referencing, employer branding strategy...).

My strengths: total respect for deadlines and specifications to complete satisfaction

Industry field of expertise

Languages

English
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Saulx-les-Chartreux (up to 50km)

RH Advisor
Manager: Employer Branding Strategy Development, Communication Management
HUMAN RESOURCES
March 2012 - Today (14 years and 5 months)
Paris, France
Employer branding strategy, improvement of candidate and employee experience.
Support for SMEs and ETIs: diagnosis, benchmark, support and management:
- recruitment and integration process, sourcing
- internal and external communication
- employee value proposition
- ambassador employee policy

HR communication, marketing, support for company launch:
- Market and competitor analysis, positioning
- Definition and improvement of the service offering
- Marketing and digital strategy
- visual and graphic identity
- concept protection

Operational marketing:
- Website project management
- Production of various promotional communication materials (press releases, flyers, newsletters, banners, videos...)
- content marketing: blog posts, infographics, surveys, videos
- social media management
Employer Branding Consulting Communication Strategy Editorial Strategy Writing