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Pauline A.PA

Pauline A.

Product Designer ✹ UI/UX ✹ Figma ✹ SAAS ✹ Branding

€550/day
Paris, FR
3-7 years

Average response time: 2 hours

Freelancer profile translated to English.
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About Pauline

Looking to transform your ideas into engaging interfaces that convert?

For 9 years, I've been translating complex problems into intuitive visual solutions for organizations that want to make a difference.

🎯 Facing these challenges?

• Your SAAS application lacks intuitiveness and your users are abandoning the platform
• Your landing page isn't converting enough despite good traffic
• Your interfaces don't meet accessibility standards, limiting your audience
• Your digital product isn't optimized for responsiveness on all devices
• You need to harmonize UX, design, and messaging to gain credibility

💡 My approach

I combinestrategy**, **empathy**, and **creativityto create human-centered experiences that resonate with your users while achieving your business goals.

STRATEGY & DESIGN

• UX audit and creation of structured wireframes
• User research to delve into a problem
• Information architecture optimized for your complex SAAS solutions
• Interactive prototyping on Figma to test your concepts

DESIGN & PRODUCTION

• Responsive UI Design compliant with accessibility standards
• Creation of high-performing landing pages that convert
• Complete creation of scalable Design Systems on Figma
• HD mockups and deliverables ready for development

SUPPORT

• Close collaboration with your technical teams
• Optimization of SAAS interfaces for better retention
• Transfer of best practices in design and accessibility
• Monitoring and continuous improvement based on user data

💚 Specialist in impact projects

Since 2016, I've been working in the social and solidarity economy (ESS) and particularly understand the challenges of mission-driven organizations. I transform your values into responsive and inclusive visual experiences that inspire trust and engagement.

# ✉️ Let's talk about your project
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • PAM ! Studio
    Product Designer UI/UX & Graphic Designer | Freelance
    April 2023 - Today (3 years and 2 months)
    France
    I co-create visual solutions for impact organizations, combining technical expertise and strategic vision.

    ✅ Design of SAAS applications, landing pages, and responsive, accessible, user-centered websites

    ✅ Development of visual identities that concretely translate the organizations' values
    Figma website redesign Branding Accessibility SAAS Wireframes illustrations
  • microDON
    Product Designer UI/UX
    September 2018 - November 2023 (5 years and 2 months)
    Paris, France
    Within an Agile team, I designed interfaces for innovative CSR solutions, such as payroll giving or checkout donations in 40 retail chains (+10,000 stores), including **FNAC Darty, Sephora, Nature et Découvertes, Maisons du Monde**:


    ✅ Design of a white-label platform, used by +200 companies, including **Nestlé, L'Oréal, and LVMH**, which brings together modules dedicated to employee solidarity engagement within companies.

    ✅ Construction of theDesign Systemin collaboration with the lead front-end developer, with **+100 components**, doubling design and development speed. Inclusion of usage contexts, behaviors, guidelines, and responsive layout templates.

    ✅ Redesign of the payroll giving process, based on user interviews and UX audits. Optimization of the onboarding process using accessible responsive interfaces.+500,000 employeesaffected, including **Allianz, Accenture, Mazars**.

    ✅ Design of a tax receipt application processing 40,572 documents annually without error, in compliance with legal requirements.

    ✅ UX Design of a management platform for 1,900 beneficiary associations, including **WWF and Action contre la Faim**, enabling onboarding, tracking of donations, and bank flows.

    ✅ Migration of interfaces from Sketch to Figma and implementation of best practices
  • microDON
    Graphic Designer
    July 2016 - November 2023 (7 years and 4 months)
    Paris, France
    Ensured the visual identity and communication materials to strengthen the impact of micro-donation solutions:

    ✅ Co-design of the annual national campaign L'ARRONDI with +200 displays in the Paris metro

    ✅ Creation of web/print visuals for websites, social media, events, and clients

    ✅ Creation of visual identities for events and campaigns (€214,000 collected during the COVID crisis)

    ✅ Art direction for the complete redesign of microDON's visual identity

Recommendations

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Romain Philippe-MilleretRP
Gaïa PiouGP
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Jean-Guillaume Pelletier and 3 other people have recommended Pauline

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Education

  • Master in Corporate Communications
    Audencia Siences Com
    2016
  • Bachelor in Visual Communication (semester abroad)
    Bezalel Academy of Arts and Design
    2015

Certifications

  • Accessible Interface Design: UX, UI, Multimedia
    Access42
    2022
    Accessibility Web Accessibility (WCAG) UI/UX designer Digital Accessibility RGAA Accessibility Web Accessibility
  • UX Design
    GOBELINS, l'école de l'image
    2021
    User Experience Design User Research User Experience (UX) User Research User Testing UX Design UX Writing

Skill set

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